Weekly click package
This strategy lets you receive a fixed number of clicks for the lowest price possible. This strategy is particularly useful for those who wish to pay as little as possible per click yet still achieve the desired result.
Once this strategy has been selected, you’ll need to select the number of clicks you wish to receive in a week (at least 100). Our ad system will try to provide the required number of clicks for the lowest price possible. When possible, ad impressions will be spread out over the course of the week.
To avoid unexpected charges, you can limit the average or maximum CPC.
At the end of the week, the total number of clicks will not exceed the amount specified. If a maximum bid or average CPC is set, this amount will not be exceeded either.
Priority can be set for individual keywords: high, medium, or low. The advertiser can assign high priority to the keywords that are most likely to produce conversions. This means that they will get more traffic than the other keywords and they are the last ones to get disabled if campaign funds are low.
This strategy is most effective for campaigns that receive more than 100 clicks per week. If a campaign contains keywords with a relatively low CTR and receives less than 100 clicks per week, we recommend increasing the average CPC, but by no more than twice the amount.