Passenger transport

Ads for passenger transport can be placed in Yandex.Direct, for example:

  1. Automobile transport
  2. Marine transport, cruises
  3. Rail transport
  4. Bus tours and excursions

Your ads must correspond to the legislation of the countries where you want to serve them.

Automobile transport

Ads for automobile transport, both inside and outside of Russia, taxi services and “sober driver” services can be placed in Yandex.Direct.

Special documents are not required for placement if you are advertising:

  • automobile transport for up to 8 passengers, including “sober driver” services

  • automobile transport ordered in advance for more than 8 passengers.

If the ad text prevents the services advertised from belonging to the aforementioned categories, certain documents can be required according to the law “On advertising” and Yandex placement policy.

If you still have questions about moderation or your results, write to us.

Other requirements for websites and ads.

Marine transport, cruises

Ads for internal (river) and marine transport, including river and sea cruises, and accompanying services (for example, party cruises) can be placed in Yandex.Direct.

Ads for a single trip or cruise without entry into Russian waters do not require special documents for placement. If the ad text does not make this clear, certain documents must be provided according to the law “On advertising” and Yandex policy.

If you still have questions about moderation or your results, write to us.

Other requirements for websites and ads.

Rail transport

Ads for rail transport services can be placed in Yandex.Direct.

According to the law “On advertising” and Yandex placement policy, certain documents must be provided.

If you still have questions about moderation or your results, write to us.

Other requirements for websites and ads.

Bus tours and excursions

Ads for bus tours, excursions, and tour agencies can be placed on Yandex.Direct.

If you advertise bus tours, you don't need to provide special documents. If the ad text does not make this clear, certain documents must be provided according to the law “On advertising” and Yandex policy.

If you still have questions about moderation or your results, write to us.

Other requirements for websites and ads.

Attention.

This list is not exhaustive. A full list of all rules and requirements can be found in the following documents:

If you can't find the information you're looking for, write us.