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Moderation: advertisement rules and requirements.

All ads in Yandex.Direct are moderated. Please read the rules below before placing your ads.

Prohibited categories of goods and services

Yandex does not accept ads for some products and services. This is due to legal restrictions and Yandex's Advertising Requirements. Please make sure that your products/services do not fall into these categories.

Supporting documents

Please submit documents to advertise products/services that are subject to certification/licensing.

Requirements to websites and ads

Compose your ad correctly to pass moderation.

Warnings and age limits in ads
Find out what kind of ads are followed by text warnings.
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