Only quality websites with high traffic can join the Yandex Advertising Network. Once the application to join the advertising network has been sent, each site becomes subject to the multistage moderation procedure to check compliance with the rules of participation in the Yandex Advertising Network.
To join the advertising network, a website must have a Russian-speaking audience and be hosted on a paid basis. For Yandex.Direct ad blocks to be placed, the site needs to have 500+ visitors per day for the duration of one month.
Yandex refuses membership in its advertising network to websites that publish low-quality content or that were created specifically to make money through ad placement.
All comments and complaints about site behavior can be sent via the feedback form. Those who violate the rules are excluded.