Consumables for products similar in construction to weapons

Ads for consumables for products similar in construction to weapons can be placed on Yandex.Direct. These include, for example, bullets, pellets, gas cartridges for pneumatic weapons, arrows for bows and crossbows, airsoft pellets, paintballs, etc.

Text ads will automatically include the following warning: “Products similar in construction to weapons”. The text of the warning does not depend on the content of the specific ad and cannot be changed. For image ads, you need to add this warning manually. More information about notifications.

Your ads must meet the legal requirements of the countries where you want to serve them.

If the ad for consumables does not refer to items that resemble weapons, then special documents are not required in order to place ads.

If the ad advertises consumables alongside actual products similar in construction to weapons in the Products similar in construction to weapons section are required.

If you still have questions about moderation or your results, write to us.

Other requirements for websites and ads.