Forex
Ads for Forex dealers and brokers and information resources about Forex can be placed in Yandex Direct.
Ads in this category can't use the smart banner, display banner on the Yandex Home page, or dynamic ad formats.
Your text ads will automatically include a notice with the name of the company and the type of business. The exact text of the notice will depend on what information is included in your documents. You must add this notice to image ads, video ads, and display campaign creatives yourself. More information about notifications.
Your ads must meet the legal requirements of the countries where you want to serve them.
The ads and landing page must meet all requirements of the law “On advertising”, for example:
The advertiser's site must indicate the name of the person offering the services.
Image ads for Forex market services must contain the name of the legal entity providing the services, its business structure, and a notice about any potential risks (for example, “Kosmicheskoe Doverie, LLC. The financial instruments being offered entail risks and can lead to the loss of all invested funds”). The information must be clearly visible to the user without using any special tools or performing any additional actions. Text font must be readable at the minimum resolution. The information must remain visible long enough on screen for the entire text in the frame to be read at an average reading speed (150 words a minute).
According to the law “On advertising” and Yandex placement policy, certain documents must be provided.
A copy of the license of a professional participant in the securities market to provide Forex dealer or broker services. The Forex dealer or broker's name and information on the ad's landing page must match the information in the license.
A copy of a certificate of membership in a self-regulating organization of Forex dealers — if Forex dealer services are being advertised.
You can send documents at any time after your ads have been sent for moderation. If ads are rejected because required documents are missing, they will be reviewed again after documents are submitted. If your ads pass moderation, they will be eligible for serving. If additional information is required, we will contact you.
If you have provided a broker's license, then the ad and landing pages must clearly show that broker services are being advertised.
If you advertise services in several categories (for example, Forex market services and securities management), you must provide documents for each of them. However, you don't need to provide more than one copy of a specific document.
Send copies of prepared documents via the feedback form below (include your ad campaign or order number).
Ads must meet all requirements of the decree “On the implementation of activities in the OTC Forex Market”. For example, your ads must not:
Promote the impression that the receipt of income resulting from transactions with non-deliverable OTC financial instruments can be guaranteed.
Include references to profits in the past without mentioning that past results are in no way connected with potential results in the future.
Indicate the expected income amount for operations with non-deliverable OTC financial instruments.
According to the law “On advertising” and Yandex placement policy, the advertiser must have certain documents.
A copy of the certificate of the entry into the register of Forex companies
A copy of the banking license
A copy of the license for the non-banking credit organization
Confirmation that the advertiser is the national forex center (open joint-stock company "Belarusian Currency and Stock Exchange")
One of the following documents is required for placement:
Special documents are not required for placement.
Special documents are not required for placement.
Special documents are not required for placement.
