Targeting: identify your target audience

You can serve your ads to a pre-selected audience. Just set up your ad impression criteria:

The table below shows what impression criteria are available for each type of campaign.

Unified performance campaign Text & Image ads Ads for mobile apps Dynamic ads Smart banners Search banners Display campaign


Retargeting & Audiences

Mobile app interests

User profile (Interests and habits)
Targeting criteria


In-app events

Have questions?

Attention. Our customer service department can only help you with the campaigns created under the same username you use to contact us. You can see your current login in the upper-right corner of the screen. Our team can access your data only when processing your request.

You can contact us from 10:00 to 19:00 (UTC+3) by phone:

Moscow: +7 (495) 780-65-20

Toll-free within Russia: 8 (800) 234-24-80, ext. 9


To access campaigns, the customer service specialist will need your PIN.