Campaigns with fixed CPM
You can use the new Yandex.Direct interface to create and manage ad campaigns with a fixed CPM. You can place a banner on the desktop and mobile versions of the Yandex Home page and on a new tab page in the browser.
Banner on the Yandex Home page
Yandex is the most popular search engine in Russia. Millions of users will see your banner on the Yandex Home page. You will improve brand awareness, increase loyalty and interest in your brand.
Upload a horizontal 728 × 90 banner (1456 × 180 for high-resolution screens) in the HTML5, GIF, JPEG, and PNG formats.
Banner design requirements for the Yandex Home page
Yandex is the most popular search engine in Russia. Millions of users will see your banner on the Yandex Home page. You will improve brand awareness, increase loyalty and interest in your brand, and expand your audience reach.
Upload a horizontal 728 × 90 banner (1456 × 180 for high-resolution screens) in the HTML5, GIF, JPEG, and PNG formats. When a user clicks on the banner, they open a block with additional information about the product or service.
Banner design requirements for the Yandex Home page
Users visit Yandex regularly, both from their computers and mobile phones. Place your banner on the mobile version of Yandex Home page to expand your audience coverage.
Upload a horizontal 728 × 90 banner (1456 × 180 for high-resolution screens) in the HTML5, GIF, JPEG, and PNG formats.
Banner design requirements for the Yandex Home page
Yandex Browser's broad audience will see your banner. This will help you support your brand image and awareness while you generate and stimulate user demand.
Upload a horizontal 1456 × 180 banner in the HTML5, GIF, JPEG, and PNG formats.
Banner design requirements for a new tab page
