Creative Ad Builder for video extensions

The Creative Ad Builder helps you create interesting video extensions based on prepared templates. You can create an unlimited number of ad creatives for free.

You don't need any special skills or experience to create them. It will only take you a few minutes to get a video extension without the help of a professional designer. Your ad's title, text, and link will be used in your video extension.

How to make ad creative  in the Ad Builder

To add or edit video extensions, go to the Video extensions section and click Video → Add → Build from a template. Choose one of the template options in the Creative Ad Builder window that opens. The window for creating sets of components will appear.

On the right side of the window, select the background video clip and audio from the library. If you want to use your own video clip, download it from your computer or link to it. The audio will be added automatically from the video clip you download.

Requirements for video clips
Format MP4, WebM, MOV, QT, FLV, AVI
Size not bigger than 50 MB
Length between 14.5 and 15.5 seconds
Aspect ratio 16:9
Minimum resolution 640x240 pixels
Video frame rate between 20 and 30 frames/second
Video codecs H.264, VP6F, VP8, Theora
Number of video tracks 1
Minimum quality 44 kHz, 16 Kbit/s, stereo
Audio codecs AAC, MP3, Vorbis
Number of audio tracks no more than 1

Requirements for video clip content

It takes a few minutes to process a video clip; you can set other parameters for the ad creative while you wait. If there are any errors while loading the video clip, then the video clip will not be loaded and an error message will be displayed. More details about potential errors.

Enter the text and button colors. Enter the appropriate information in the Age rating, Warning, and Legal information blocks. Please note that all information required by law and the Yandex Ad Serving Rules must be present on the ad creative, including age restrictions and warnings.

You can view all changes to settings are immediately in the preview area.

When you have finished working on your ad creative, click Create. That creative will be added to the ad. You can add only one creative to the ad.

Adding ad creative from a library

You can use the components you created in other ads. To do this, go to the Video section, click Add → Select from previous additions, then select the appropriate ad creative.