Display link

A display link is an easy-to-read addition to a site address. It lets users know which page they will visit by clicking on the ad.

Display links are shown on Yandex search results pages only on desktop computers. Several formats of Yandex Advertising Network ad blocks also include a display link if they are placed in a block.

Display links can be added to “Text & image ad” campaigns, and will automatically be created for “Dynamic ad” campaigns. You cannot edit it or manage its displays.