- March 22, 2018
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Setting realistic bids in Yandex.Direct — now in effect
- March 13, 2018
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Simplified CRM data segments in Yandex.Audience
- March 12, 2018
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Media-contextual banners now in open beta testing
- March 2, 2018
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New tools for video extensions in Yandex.Direct
- March 1, 2018
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Display campaigns in Yandex.Direct: open beta
- February 27, 2018
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A new approach to SERP ad layouts
- February 21, 2018
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Bid adjustments for video in Yandex.Direct
- February 21, 2018
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Setting realistic bids in Yandex.Direct
- February 19, 2018
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New tricks up Report Wizard's sleeve: conversion predictions
- February 14, 2018
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Video extensions now generated by default in Yandex.Direct
- February 7, 2018
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Images turn into video — no magic wand required!
- December 20, 2017
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Badges for auto dealers and microfinance organizations in search ads
- December 14, 2017
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Smart banner templates for clothes, shoes, and accessories
- November 20, 2017
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Let’s speed things up! Turbo pages for ads in Yandex.Direct
- November 13, 2017
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Shared account option to become default setting
- November 8, 2017
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Enjoy the show! Yandex.Direct video extensions now in open beta
- October 20, 2017
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Are your ads ready to appear in expanded format?
- October 18, 2017
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Generate ideas for Image Ads with Ad Builder
- October 17, 2017
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Testing ad impressions without keywords in search
- October 9, 2017
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Manual bid management: Daily budget for shared accounts
- October 9, 2017
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Draw your own geosegments for hyperlocal targeting
- October 6, 2017
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Twice more traffic and conversions for smart banners
- September 19, 2017
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Yandex.Direct + Yandex Business Directory: more attractive and informative ads in Yandex.Maps
- September 11, 2017
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User interests bring 88% of conversions in ad networks
- August 15, 2017
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Maximizing your ad texts in Yandex.Direct
- August 9, 2017
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Behavioral factors in search
- August 2, 2017
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Autofocus to become built-in campaign feature
- June 29, 2017
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“Serve in the lowest possible position” no longer available
- June 22, 2017
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Related keywords get even simpler
- June 20, 2017
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New positions in Premium Placement
- May 24, 2017
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Improving your keyword list in the search query report
- May 3, 2017
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Regional bid adjustments come to Yandex.Direct
- April 27, 2017
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Extended geotargeting now available in ad networks
- April 12, 2017
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New categories and feeds for smart banners and dynamic ads
- April 7, 2017
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What’s new in Ad Builder: formats, templates, and ways to upload images
- March 15, 2017
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Changes to minimum payment amount coming on March 22
- February 28, 2017
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Increased flexibility for Look-alike feature in Yandex.Audience
- February 14, 2017
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Yandex.Direct expands negative keywords
- February 13, 2017
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Changes to minimum payment amount in Yandex.Direct
- February 6, 2017
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New Yandex.Audience segment allows cross-platform integration
- January 26, 2017
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New to Ad Builder: Image library
- January 25, 2017
- “Rarely served” marking for ad groups
- December 21, 2016
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Targeting by app category in Yandex.Direct
- December 1, 2016
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Expanded negative keywords in Yandex.Direct
- November 24, 2016
- It's a small world: Hyperlocal targeting in Yandex.Audience
- November 22, 2016
- More statistics for retargeting lists: new dynamic URL parameters
- November 22, 2016
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Copying campaigns and ad groups right in the interface
- November 14, 2016
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Streamlining the creative process with Image Ad Builder
- October 14, 2016
- Minor changes to geotargeting tree in Yandex.Direct
- October 3, 2016
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Updates to the Budget estimate tool: more options and increased accuracy
- September 14, 2016
- Bid corrections by target audience: detailed statistics in Report Wizard
- September 7, 2016
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New design for impression strategies
- September 6, 2016
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Using feeds to create dynamic ads
- September 1, 2016
- Reports on additional keywords and search queries now available in Yandex.Direct
- August 31, 2016
- Ceylon and Sri Lanka, shoes and footwear: Yandex.Direct and synonyms
- August 22, 2016
- Visual advantages of image ads
- July 28, 2016
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Updates to Report Wizard for campaigns and changes to date ranges in reports
- July 25, 2016
- Automatic removal of unlaunched ad campaigns older than one year is now in effect
- June 29, 2016
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A new service for effective audience targeting
- June 27, 2016
- Automatic removal of unlaunched ad campaigns older than one year
- June 23, 2016
- Bidding on new clients — using the “none fulfilled” criteria in bid adjustments
- June 21, 2016
- Report Wizard 2.0: period comparison tool and end of beta
- June 3, 2016
- New coefficients for bid adjustments: +1200% and -100%
- April 18, 2016
- Display links: customizing the appearance of links in your ads
- April 7, 2016
- New means of interaction between Yandex.Direct and Yandex.Metrica now live
- April 7, 2016
- Large images in Yandex.Direct ads: stage two
- March 30, 2016
- New sources of mobile traffic for your ads in Yandex.Direct
- March 29, 2016
- Increasing the visibility of mobile app ads
- March 29, 2016
- Use callouts to highlight features of your product or service
- March 16, 2016
- New means of interaction for Yandex.Direct and Yandex.Metrica
- February 29, 2016
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Large images in Yandex.Direct ads: stage one
- February 25, 2016
- Automatic extended geotargeting — target your audience anywhere in the world
- February 17, 2016
- Goal conversions: optimize ad delivery using additional relevant phrases
- February 9, 2016
- New limits for keywords and negative keywords
- February 1, 2016
- Autocorrect in Russian-language ads
- January 18, 2016
- Report Wizard 2.0 beta: statistics for all campaigns of an account
- December 15, 2015
- Beta version of dynamic ads — automating ad creation
- November 26, 2015
- Shared account for new usernames
- November 24, 2015
- Regions in geotargeting settings for Russia
- October 26, 2015
- Sitelink descriptions — expand your ads for navigation queries
- September 15, 2015
- Ads for Mobile Apps: Beta Testing the New Format in Yandex.Direct
- September 8, 2015
- New bid adjustments: CPC for various audiences
- August 31, 2015
- Starting September 1 — a new auction system and ranking on search, and automatic bid optimization on content sites
- July 30, 2015
- Maximum clicks at an optimal price: reorganizing auctions in Yandex.Direct
- July 15, 2015
- Changes to impression statistics and improvements to ad block visibility
- July 13, 2015
- More negative keywords for your campaign
- June 26, 2015
- Introducing Yandex.Direct API Version 5
- June 9, 2015
- Retargeting by segments from Metrica 2.0
- May 27, 2015
- Manage impressions on mobile devices. Part 2: Mobile Ads
- May 27, 2015
- Extended Ad Title in ads on search
- May 20, 2015
- New strategy: "Average return on investment"
- April 28, 2015
- Keyword Statistics service now takes mobile queries into account
- April 20, 2015
- Ad groups in the interface
- April 15, 2015
- Direct helps find effective phrases
- March 3, 2015
- Manage impressions on mobile devices
- February 26, 2015
- Productivity in Yandex.Direct: how to use keywords more effectively
- February 17, 2015
- Autobroker will be activated for all phrases in Direct
- December 17, 2014
- Ads Now Feature Store Ratings
- October 22, 2014
- Everything important is right at hand with Yandex's new notifications block
- October 21, 2014
- HTTPS and new domain zones for ad landing pages
- October 20, 2014
- New time zones in ad display settings
- October 13, 2014
- Average ad position in Report Wizard
- August 26, 2014
- Number of conversions will now be tracked in Yandex.Direct statistics
- August 4, 2014
- Account quality index: how to make your ads more effective
- July 17, 2014
- Direct Commander 2.11 includes new features to help you work with phrases and the query input language
- May 28, 2014
- A new version of Direct Commander is now available
- May 22, 2014
- New statuses for phrases disabled due to low CTR
- March 20, 2014
- Three new selection modes for additional relevant phrases
- March 17, 2014
- Direct Commander 2.9: new release — new opportunities
- March 17, 2014
- You can now add up to 4 sitelinks to ads in Direct
- February 19, 2014
- New “Average CPA” strategy
- February 17, 2014
- Mass upload of common negative keywords is now available
- February 13, 2014
- Telephone numbers are now shown in ad search results
- January 27, 2014
- The shared account will help you manage your advertising budget
- December 16, 2013
- Not taking links to redirects into consideration during ad impressions
- November 15, 2013
- The prohibition on advertising tobacco and tobacco products entered into force
- November 14, 2013
- Yandex.Catalog has joined the Yandex Advertising Network
- October 31, 2013
- The new Direct Commander 2.8 has been translated into three languages
- October 31, 2013
- Experiment using ad groups
- October 22, 2013
- Sitelinks have appeared in the Advertising Network
- October 22, 2013
- New notifications in ads
- September 5, 2013
- Now you can evaluate the results of your ad campaigns in Yandex.Metrica more precisely
- August 27, 2013
- Multicurrency support has been introduced in the Direct interface
- August 16, 2013
- A new discounts scale in Direct will take effect on September 1
- August 15, 2013
- Direct now offers a multi-currency interface
- June 24, 2013
- Ads with images: bulk loading and impression features
- May 21, 2013
- The retargeting setting now available to all advertisers in the professional interface
- April 15, 2013
- Impressions below search results completely replace ad block on right of page.
- March 21, 2013
- Add images to ads on the Yandex Advertising Network.
- March 13, 2013
- Guaranteed ad placement block may now be displayed below search results.
- February 4, 2013
- Open beta testing begins for retargeting technology.
- November 20, 2012
- Favorite ads move to "Tags" and a new statistics filter appears in Report Master.
- October 16, 2012
- Additional links are now available for all positions in premium placement.
- September 19, 2012
- Changes have been made to display terms for phrases with low CTR.
- July 17, 2012
- Yandex.Direct works on HTTPS.
- April 24, 2012
- You can now edit keyword phrases on the campaign page.
- February 28, 2012
- A new strategy is available in the Light Interface — Number of users.
- January 24, 2012
- Metro stations can now be added to Yandex.Direct ads.
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