Campaigns with fixed CPM in Yandex.Direct
You can use the new Yandex.Direct interface to create and manage ad campaigns with a fixed CPM. You can place a banner on the desktop and mobile versions of the Yandex Home page and on a new tab page in the browser.
Yandex is one of the most popular search engine in Russia. By placing ads on the Yandex Home page you can ensure that your brand reaches a multi-million audience. This can help you improve your brand awareness, as well as increase customer loyalty and interest in the brand.
Upload horizontal 728 × 90 and 1456 × 180 (for high-resolution screens) banners in the HTML5, GIF, JPEG, and PNG formats.
Banner design requirements for the Yandex Home page
Yandex is one of the most popular search engine in Russia. By placing ads on the Yandex Home page you can ensure that your brand reaches a multi-million audience. This can help you improve your brand awareness, as well as increase customer loyalty and interest in the brand.
Upload horizontal 728 × 90 and 1456 × 180 (for high-resolution screens) banners in the HTML5, GIF, JPEG, and PNG formats. When users clicks on the banner, they open an expandable block with additional information about the product or service.
Banner design requirements for the Yandex Home page
Users visit Yandex regularly, both from their computers and mobile phones. By placing your ads on the mobile version of Yandex Home page you can expand your ad coverage.
Upload a horizontal 640 × 134 for high-resolution screens in the HTML5, GIF, JPEG, and PNG formats.
Banner design requirements for the Yandex Home page
Your banner will be shown to the broad audience of our fast and secure browser. This will help you support your brand image and awareness while you generate and stimulate user demand.
Upload a horizontal 1456 × 180 banner in the HTML5, GIF, JPEG, or PNG formats.
Banner design requirements for a new tab page