---
metadata:
  - name: generator
    content: Diplodoc Platform v5.50.6
alternate:
  - https://yandex.com/support/adfox/en/new.md
  - https://yandex.com/support/adfox/ru/new.md
---
> **Documentation Index:** Fetch the complete configuration index at https://yandex.com/support/adfox/en/llms.txt

# What's new in the Adfox interface

### {#platform-monetization-parameters}

#|
|| June 25, 2026

|

**New list of placements in Monetization**

Added functional and visual improvements to the Monetization section:

- **All formats in one Placements tab**: Banner ads, video ads, mobile ads, and the recommendation widget now appear in the general list. Summary information can now be found in the **Parameters** tab, and reports have been moved to a separate section.

- **Flat table** instead of the “site → banner type → section” tree.

- **New columns**: **Yandex Advertising Network status** with a color indicator and **Header Bidding** with a list of connected ad monetization platforms.

- **Filters** by ad format, site, section, banner type, position, code requests, monetization type (Yandex Advertising Network / Header Bidding / no monetization), specific Header Bidding monetization platforms, and Yandex Advertising Network ad units.

- **Table settings**: Columns can be reordered or hidden — click the <svg width="25" height="25" viewBox="0 0 18 18" fill="none" xmlns="http://www.w3.org/2000/svg"><rect x="17.5" y="17.5" width="17" height="17" rx="5.5" transform="rotate(180 17.5 17.5)" fill="white" stroke="#E9EBF2"/><g clip-path="url(#svg-o4tnckve__clip0_533_6442)"><path d="M11.376 12.1606L11.0416 11.4198C10.9756 11.2913 10.9474 11.1468 10.9602 11.0029C10.973 10.859 11.0263 10.7217 11.1139 10.6069C11.2016 10.4921 11.3199 10.4045 11.4553 10.3542C11.5907 10.3039 11.7376 10.293 11.879 10.3227L12.6848 10.4545C12.7501 10.4652 12.8171 10.4513 12.8727 10.4154C12.9282 10.3795 12.9685 10.3243 12.9856 10.2603L13.1094 9.79955C13.1266 9.73561 13.1195 9.66754 13.0893 9.60859C13.0591 9.54964 13.0081 9.50402 12.9462 9.48061L12.1862 9.19368C12.0486 9.14962 11.9262 9.06746 11.8334 8.95671C11.7406 8.84596 11.6811 8.71117 11.6618 8.56797C11.6425 8.42477 11.6641 8.27903 11.7243 8.14764C11.7844 8.01626 11.8806 7.90462 12.0016 7.82568L12.6651 7.34888C12.7188 7.31027 12.7562 7.25308 12.7701 7.18843C12.784 7.12378 12.7734 7.05627 12.7403 6.99901L12.5019 6.58568C12.4689 6.52834 12.4157 6.48534 12.3527 6.46504C12.2897 6.44473 12.2214 6.44857 12.1611 6.47581L11.4208 6.81021C11.2924 6.87659 11.1477 6.90513 11.0036 6.89251C10.8595 6.87988 10.722 6.82661 10.607 6.7389C10.4921 6.65119 10.4044 6.53263 10.3541 6.39703C10.3039 6.26142 10.2932 6.11433 10.3232 5.97288L10.455 5.16648C10.4655 5.10127 10.4515 5.03446 10.4157 4.97899C10.3798 4.92351 10.3246 4.88333 10.2608 4.86621L9.80057 4.74248C9.73671 4.72537 9.66877 4.7326 9.60994 4.76276C9.5511 4.79291 9.50557 4.84385 9.48217 4.90568L9.19417 5.66568C9.14998 5.80313 9.06776 5.92525 8.95703 6.0179C8.8463 6.11055 8.71159 6.16994 8.5685 6.1892C8.42541 6.20845 8.27979 6.18678 8.14851 6.12669C8.01723 6.06661 7.90565 5.97056 7.8267 5.84968L7.34937 5.18675C7.31068 5.13315 7.25346 5.09584 7.18881 5.08204C7.12417 5.06824 7.0567 5.07895 6.9995 5.11208L6.58617 5.35048C6.52896 5.38351 6.48605 5.43661 6.46576 5.49947C6.44546 5.56233 6.44922 5.63049 6.4763 5.69075L6.8107 6.43208C6.8767 6.56056 6.90494 6.70511 6.89214 6.84899C6.87935 6.99286 6.82604 7.13016 6.73841 7.24498C6.65077 7.3598 6.53239 7.44743 6.39699 7.49773C6.26159 7.54802 6.11471 7.55891 5.97337 7.52915L5.1675 7.39635C5.10221 7.38562 5.03527 7.39955 4.97968 7.43543C4.92409 7.47131 4.88382 7.52657 4.8667 7.59048L4.74297 8.05181C4.72586 8.11567 4.73309 8.18361 4.76324 8.24244C4.7934 8.30128 4.84434 8.34681 4.90617 8.37021L5.66617 8.65768C5.80365 8.70181 5.92583 8.78398 6.01853 8.89468C6.11124 9.00538 6.17069 9.14008 6.19001 9.28317C6.20932 9.42627 6.18769 9.57191 6.12764 9.70322C6.06759 9.83454 5.97157 9.94615 5.8507 10.0251L5.18723 10.5025C5.13355 10.5411 5.09613 10.5983 5.08223 10.6629C5.06834 10.7276 5.07896 10.7951 5.11203 10.8523L5.35043 11.2657C5.38348 11.323 5.43667 11.366 5.49965 11.3863C5.56264 11.4066 5.63092 11.4028 5.69123 11.3755L6.4315 11.0411C6.56 10.975 6.70462 10.9466 6.84858 10.9594C6.99255 10.9721 7.12995 11.0254 7.24486 11.113C7.35976 11.2007 7.44746 11.3191 7.49777 11.4546C7.54808 11.5901 7.55895 11.7371 7.5291 11.8785L7.39737 12.6843C7.38665 12.7496 7.40058 12.8166 7.43645 12.8722C7.47233 12.9278 7.52759 12.968 7.5915 12.9851L8.0523 13.1089C8.11623 13.126 8.18422 13.1187 8.24306 13.0884C8.30191 13.0581 8.3474 13.0071 8.3707 12.9451L8.6587 12.1851C8.70289 12.0477 8.78511 11.9256 8.89584 11.8329C9.00657 11.7403 9.14128 11.6809 9.28437 11.6616C9.42746 11.6424 9.57308 11.664 9.70436 11.7241C9.83564 11.7842 9.94722 11.8803 10.0262 12.0011L10.503 12.6646C10.5416 12.7183 10.5988 12.7557 10.6634 12.7696C10.7281 12.7835 10.7956 12.7729 10.8528 12.7398L11.2662 12.5014C11.3235 12.4684 11.3665 12.4152 11.3868 12.3522C11.4071 12.2892 11.4033 12.2209 11.376 12.1606ZM10.575 9.36701C10.4578 9.8043 10.1718 10.1772 9.77979 10.4035C9.38776 10.6299 8.92186 10.6913 8.48457 10.5742C8.04728 10.4571 7.67443 10.1711 7.44803 9.77903C7.22164 9.38701 7.16025 8.9211 7.27737 8.48381C7.39449 8.04652 7.68052 7.67367 8.07255 7.44728C8.26666 7.33518 8.48095 7.26241 8.70318 7.23313C8.92542 7.20384 9.15124 7.21862 9.36777 7.27661C9.58429 7.3346 9.78727 7.43468 9.96512 7.57111C10.143 7.70755 10.2922 7.87768 10.4043 8.07179C10.5164 8.2659 10.5892 8.4802 10.6185 8.70243C10.6477 8.92466 10.633 9.15049 10.575 9.36701Z" fill="black"/></g><defs><clipPath id="svg-o4tnckve__clip0_533_6442"><rect width="8.53333" height="8.53333" fill="white" transform="translate(4.73389 4.7334)"/></clipPath></defs></svg> icon in the right corner.

- **Actions menu**: Added a navigation menu next to placement names for quick access to parameters, banners, as well as Yandex Advertising Network and Header Bidding monetization platform settings.

To learn more, see [Monetization](https://yandex.com/support/adfox/en/monetization/index.md).


||
|#

### {#api-methods-manage-yan}

#|
||
|

**New API methods for working with Yandex Advertising Network ad units**

The Adfox API now includes three more methods for managing Yandex Advertising Network ad units on placements:

- **createBlock**: Create a new Yandex Advertising Network ad unit and immediately bind it to a placement.

- **bindBlock**: Link an existing Yandex Advertising Network ad unit to a placement.

- **rsyaEnabled**: Enable or disable a Yandex Advertising Network ad unit on a placement.

Previously, this could only be done through the interface. Now, publishers can automate monetization setup and configure ad units on their placements in bulk using the API.


For more information, see the Adfox API documentation: [change history](https://yandex.com/dev/adfox/doc/en/v.1/history-doc#15062026) and ["place" object methods](https://yandex.com/dev/adfox/doc/en/v.1/place/place#manage-blocks).

||
|#

### {#new-copy-settings}

#|
|| June 24, 2026

|

**New period presets for copying**

You can now select from preset options when copying a supercampaign, flight, banner, or campaign (OLD), instead of manually entering the period each time:

- **Same period as the parent**: Fully copy the dates of the parent item.

- **Same start as the parent**: Copy only the start date, without the end date.

- **Same period as the original**: Preserve the original dates of the copied items.

- **Custom period**: Manually specify a common period for all copies.

To learn more, see [Copy campaigns](https://yandex.com/support/adfox/en/campaigns/copy-campaign.md) and [Copy a banner](https://yandex.com/support/adfox/en/banners/copy-banner.md).

||
|#

### {#aiming}

#|
|| June 16, 2026
|

**New aiming options**

You can now aim at an object in several ways, depending on where you want to test ads:

- **In any browser** where cookies are allowed.
- **Via URL parameters** — for example, in browsers without cookies or for WebView testing. This generates a link with parameters needed for aiming.
- **On devices** — on mobile devices or TVs. The aimed banner will appear on the device.

To learn more, see [Aiming](https://yandex.com/support/adfox/en/campaigns/bind.md).

||
|#


### {#new-way-evaluate-campaign-performance} 

#|
|| June 3, 2026
|

**A new method for assessing a campaign's progress**

On June 3, 2026, the **Plan compliance** metric was replaced with the **Execution forecast**, and the **Actual/Plan** column was renamed to **Actual/Prediction**.

With the new metric, you can assess the likelihood that the campaign will fully meet your plan by the end of the placement period, taking into account historical traffic, available inventory, contending campaigns, targetings, and other factors.

In addition, we added new features for managing execution forecasts. Now you can:

* Sort campaigns by execution forecast value.
* Filter by risk level:

  * High risk: Projected completion is lower than 80%.
  * Medium risk: Projected completion is between 80% and 95%.
  * Low risk: Projected completion is 95% or higher.

||
|#

### {#campaigns-lack-ui}

#|
|| May 29, 2026
|

**Updates to the Underdelivery tab**

We've updated the interface of the **Underdelivery** tab: it's now a fully featured tool for monitoring underperforming campaigns:

- Campaigns are displayed in a two-tier **Supercampaign / Flight** hierarchy. At the supercampaign level, you can view aggregated values for limits and delivery.

- We've added new columns: **The speed of unscrewing impressions**, **Campaign type**, and **Start / End**. The **Actual / Prediction** column shows the current campaign delivery percentage.

- A comprehensive filter panel is now available, allowing you to filter by status, underdelivery ratio (on schedule, minor lag, or severe lag), days remaining, advertiser, campaign type, level, and other parameters.

- We've added new buttons in the upper-right corner:
   - Click the gear icon to customize columns — rearrange them or hide the ones you don't need. 
   - Click **Export Excel** to export the underdelivery table.

To learn more about managing underperforming campaigns, see the [Underdeliveries](https://yandex.com/support/adfox/en/campaigns/campaigns-lack.md) section.

||
|#

### {#reports-mobile}

#|
|| May 21, 2026

|

**Report Builder in the mobile version**

The Report Builder is now available in the site's mobile version. You can generate and view reports directly from your phone, with all the core features of the desktop version.

With the mobile version, you can now:

- Access all report templates, including by campaign, day, event, site, and other cross sections.
- Select dimensions, metrics, and filters via full-screen panels.
- Use interactive charts with tooltips and detailed breakdowns.
- View data as tables and charts.
- Set report periods and download your reports.

{% cut "How it works" %}

![](./_images/reports-mobile.png){width=500px}

{% endcut %}

||
|#

### {#crypt-segments-reports}

#|
|| May 19, 2026
|

**Yandex Crypta segments in reports**

Added new dimensions to the Report Builder: **Crypta segments category** and **Crypta segments**. You can use them to analyze your inventory's audience based on user interests and characteristics to ensure it's suitable for a future campaign's target segments.

For more information about the new dimensions, see [Targeting by audience segments](https://yandex.com/support/adfox/en/targeting/auditory.md#reports).


||
|#

### {#new-types-reports}

#|
|| April 17, 2026
|

**Added two new report types**

The “Audience indicators” group now includes the following campaign-level [reports](https://yandex.com/support/adfox/en/statistics/reports/auditorial-reports.md):

- **Distribution of users by frequency**: This report shows the distribution of a campaign's impressions by exposure frequency, indicating how many unique users have seen an ad once, twice, three times, or more. It helps you analyze the campaign's reach and see how many impressions come from repeat exposure.

- **Campaign reach**: This report helps you assess the depth of user engagements and determine how exposure frequency changes over the course of your campaign. It's used for analyzing campaigns with high frequency, monitoring overdelivery, and making frequency capping decisions. In addition, it allows you to evaluate the quality of the campaign's reach and its compliance with advertiser requirements.

||
|#

### {#new-monetization-parameters}
#|
|| April 10, 2026

|

**Updated monetization settings interface**

We've redesigned the **Monetization** section and the placement monetization settings. Managing your ad network connections is now easier.

What has changed:

- Updated the page structure in the **Monetization** section of the **Parameters** tab. The settings are now organized into two groups: Yandex Advertising Network ad formats and external Header Bidding monetizers.

- Added a name search feature to the Header Bidding monetizer list to help you quickly find the desired partner.

- Added filtering by monetizer status and connection type (Yandex Header Bidding / Prebid.js).

||
|#

### {#company-spin-off} 
#|
|| March 30, 2026

|

**Added campaign optimization goals**

In Adfox, you don't just set up ad impressions, you define how the system behaves when selecting which impressions to serve. [Added](https://yandex.com/support/adfox/en/campaigns/company-allocation.md) new rules:

- **Maximize clicks**: The system aims to get the highest possible number of clicks by making broader use of available traffic.
- **Optimize clicks (via targetCPC)**: Balanced option for CPM campaigns. You set a target CPC, and the system predicts the CTR, prioritizes impressions with a lower CPC, and limits impressions where clicks become too expensive.
- **Minimum VTR threshold, %**: Publishers can use this setting to set the minimum acceptable view-through rate. The system evaluates the likelihood of a full view and limits impressions on inventory where the predicted VTR is below the specified floor. This helps maintain consistent video view quality and audience engagement levels.
- **Maximize video completions**: Automatically reallocates impressions to placements where users are most likely to watch the video to the end. 
- **Banner optimization by VTR**: Automatically reallocates impressions among video banners within a single campaign. It can be applied regardless of your payment model and campaign type. Adfox analyzes the performance of video creatives within a single campaign and format, and automatically reallocates impressions to the ones with the highest view-through rates. Banners with a high VTR are given more weight in the rotation, while underperforming ones gradually receive a smaller share of impressions.

Added examples of how to apply delivery rules based on advertiser goals.

Added **CPV** (cost per view), a payment model for video ads where the advertiser pays per video view. A view is counted when a specified view event occurs (for example, when the video is viewed to the end). With this model, you can focus on actual user engagement. Use it for video campaigns where the view-through rate is the key metric.

||
|#

### {#impressions-frequency}
#|
|| March 26, 2026

|

**Updated targeting by frequency**

Adfox now lets you set the maximum, **average**, and **minimum impression frequency** per user for a specific period or throughout your campaign.

- With the **minimum frequency**, you can ensure the required number of ad exposures and reduce the risk of underdelivery to your audience.
- The **average frequency** is a reference point that the system aims to achieve under impression distribution, while making their delivery more even and predictable.

All the impression frequency limits are used together and help maintain balanced reach, ad performance, and load.

For more information about the limits, see [Targeting by frequency](https://yandex.com/support/adfox/en/targeting/frequency.md).
||
|#


<!-- ### {#updating-parameters}

#|
|| 16 марта 2026

|

**Обновление параметров кампании**

Упростили структуру настроек, чтобы работать с кампаниями стало быстрее и понятнее:

   1. Появился новый раздел **Оптимизация открутки** — в нем собраны настройки скорости и правил открутки, а также модель оплаты. Подробнее почитать об этом можно на странице [Правила открутки кампаний в Adfox](https://yandex.com/support/adfox/en/campaigns/company-allocation.md).

   1. Настройки баннеров перенесли в отдельный блок **Ротация баннеров**. Настраивается [оптимизация показа баннеров](https://yandex.com/support/adfox/en/campaigns/add-new.md#step-6), сессионные показы и права рекламодателя.

   1. Раздел **Ротация** стал проще — в нем остались только метод ротации, уровень и приоритет.

||
|# -->


### {#inventory}

#|
|| December 18, 2025

| 
**Lists of sites, sections, and placements**

Updated the inventory management interface:

- Renamed the **Sites** menu section to **Inventory**.
- Lists of sites, sections, and placements are now easier to use. Now, you can swap and hide columns by clicking <svg width="25" height="25" viewBox="0 0 18 18" fill="none" xmlns="http://www.w3.org/2000/svg"><rect x="17.5" y="17.5" width="17" height="17" rx="5.5" transform="rotate(180 17.5 17.5)" fill="white" stroke="#E9EBF2"/><g clip-path="url(#svg-4sdf8rqi__clip0_533_6442)"><path d="M11.376 12.1606L11.0416 11.4198C10.9756 11.2913 10.9474 11.1468 10.9602 11.0029C10.973 10.859 11.0263 10.7217 11.1139 10.6069C11.2016 10.4921 11.3199 10.4045 11.4553 10.3542C11.5907 10.3039 11.7376 10.293 11.879 10.3227L12.6848 10.4545C12.7501 10.4652 12.8171 10.4513 12.8727 10.4154C12.9282 10.3795 12.9685 10.3243 12.9856 10.2603L13.1094 9.79955C13.1266 9.73561 13.1195 9.66754 13.0893 9.60859C13.0591 9.54964 13.0081 9.50402 12.9462 9.48061L12.1862 9.19368C12.0486 9.14962 11.9262 9.06746 11.8334 8.95671C11.7406 8.84596 11.6811 8.71117 11.6618 8.56797C11.6425 8.42477 11.6641 8.27903 11.7243 8.14764C11.7844 8.01626 11.8806 7.90462 12.0016 7.82568L12.6651 7.34888C12.7188 7.31027 12.7562 7.25308 12.7701 7.18843C12.784 7.12378 12.7734 7.05627 12.7403 6.99901L12.5019 6.58568C12.4689 6.52834 12.4157 6.48534 12.3527 6.46504C12.2897 6.44473 12.2214 6.44857 12.1611 6.47581L11.4208 6.81021C11.2924 6.87659 11.1477 6.90513 11.0036 6.89251C10.8595 6.87988 10.722 6.82661 10.607 6.7389C10.4921 6.65119 10.4044 6.53263 10.3541 6.39703C10.3039 6.26142 10.2932 6.11433 10.3232 5.97288L10.455 5.16648C10.4655 5.10127 10.4515 5.03446 10.4157 4.97899C10.3798 4.92351 10.3246 4.88333 10.2608 4.86621L9.80057 4.74248C9.73671 4.72537 9.66877 4.7326 9.60994 4.76276C9.5511 4.79291 9.50557 4.84385 9.48217 4.90568L9.19417 5.66568C9.14998 5.80313 9.06776 5.92525 8.95703 6.0179C8.8463 6.11055 8.71159 6.16994 8.5685 6.1892C8.42541 6.20845 8.27979 6.18678 8.14851 6.12669C8.01723 6.06661 7.90565 5.97056 7.8267 5.84968L7.34937 5.18675C7.31068 5.13315 7.25346 5.09584 7.18881 5.08204C7.12417 5.06824 7.0567 5.07895 6.9995 5.11208L6.58617 5.35048C6.52896 5.38351 6.48605 5.43661 6.46576 5.49947C6.44546 5.56233 6.44922 5.63049 6.4763 5.69075L6.8107 6.43208C6.8767 6.56056 6.90494 6.70511 6.89214 6.84899C6.87935 6.99286 6.82604 7.13016 6.73841 7.24498C6.65077 7.3598 6.53239 7.44743 6.39699 7.49773C6.26159 7.54802 6.11471 7.55891 5.97337 7.52915L5.1675 7.39635C5.10221 7.38562 5.03527 7.39955 4.97968 7.43543C4.92409 7.47131 4.88382 7.52657 4.8667 7.59048L4.74297 8.05181C4.72586 8.11567 4.73309 8.18361 4.76324 8.24244C4.7934 8.30128 4.84434 8.34681 4.90617 8.37021L5.66617 8.65768C5.80365 8.70181 5.92583 8.78398 6.01853 8.89468C6.11124 9.00538 6.17069 9.14008 6.19001 9.28317C6.20932 9.42627 6.18769 9.57191 6.12764 9.70322C6.06759 9.83454 5.97157 9.94615 5.8507 10.0251L5.18723 10.5025C5.13355 10.5411 5.09613 10.5983 5.08223 10.6629C5.06834 10.7276 5.07896 10.7951 5.11203 10.8523L5.35043 11.2657C5.38348 11.323 5.43667 11.366 5.49965 11.3863C5.56264 11.4066 5.63092 11.4028 5.69123 11.3755L6.4315 11.0411C6.56 10.975 6.70462 10.9466 6.84858 10.9594C6.99255 10.9721 7.12995 11.0254 7.24486 11.113C7.35976 11.2007 7.44746 11.3191 7.49777 11.4546C7.54808 11.5901 7.55895 11.7371 7.5291 11.8785L7.39737 12.6843C7.38665 12.7496 7.40058 12.8166 7.43645 12.8722C7.47233 12.9278 7.52759 12.968 7.5915 12.9851L8.0523 13.1089C8.11623 13.126 8.18422 13.1187 8.24306 13.0884C8.30191 13.0581 8.3474 13.0071 8.3707 12.9451L8.6587 12.1851C8.70289 12.0477 8.78511 11.9256 8.89584 11.8329C9.00657 11.7403 9.14128 11.6809 9.28437 11.6616C9.42746 11.6424 9.57308 11.664 9.70436 11.7241C9.83564 11.7842 9.94722 11.8803 10.0262 12.0011L10.503 12.6646C10.5416 12.7183 10.5988 12.7557 10.6634 12.7696C10.7281 12.7835 10.7956 12.7729 10.8528 12.7398L11.2662 12.5014C11.3235 12.4684 11.3665 12.4152 11.3868 12.3522C11.4071 12.2892 11.4033 12.2209 11.376 12.1606ZM10.575 9.36701C10.4578 9.8043 10.1718 10.1772 9.77979 10.4035C9.38776 10.6299 8.92186 10.6913 8.48457 10.5742C8.04728 10.4571 7.67443 10.1711 7.44803 9.77903C7.22164 9.38701 7.16025 8.9211 7.27737 8.48381C7.39449 8.04652 7.68052 7.67367 8.07255 7.44728C8.26666 7.33518 8.48095 7.26241 8.70318 7.23313C8.92542 7.20384 9.15124 7.21862 9.36777 7.27661C9.58429 7.3346 9.78727 7.43468 9.96512 7.57111C10.143 7.70755 10.2922 7.87768 10.4043 8.07179C10.5164 8.2659 10.5892 8.4802 10.6185 8.70243C10.6477 8.92466 10.633 9.15049 10.575 9.36701Z" fill="black"/></g><defs><clipPath id="svg-4sdf8rqi__clip0_533_6442"><rect width="8.53333" height="8.53333" fill="white" transform="translate(4.73389 4.7334)"/></clipPath></defs></svg> in the right corner of the page. To adjust the column width, drag its borders.
- There are two ways to view all placements for a site:
   - In the site list, click **Placements** under the site name.
   - In the site list, click ![](_images/kebab-2.png) next to the site name, then select **Placements**.
- All lists now include a context menu accessible next to each list item (site, section, or placement). To open the menu, click ![](_images/kebab-2.png) in the first column to the right of the item name.

   {% cut "Available actions" %}

   {% include notitle [Menu](_includes/ad-inventory/sites.md#menu) %}

   {% endcut %}
   
- Updated the search function for lists to allow searching for any list item by its name or ID. 
- Moved the option to search by template URL to filters. You can use it for sections with the **Dynamic definition by REFERER** option enabled.
- All lists now include new filter parameters for sorting and searching.

   {% include notitle [Filters](_includes/ad-inventory/sites.md#filters-for-news) %}
   
- You can now manage impressions using the **Status** option in the **Parameters** tab for site, section, and placement lists. Using statuses, you can quickly block impressions without manually deleting ad tags, pause campaigns and banners, or disable placements.
- Site lists now include a **Monetization** sitelink. Click it to open the monetization page and filter it by site.

To learn more about ad inventories, see [Ads on websites](https://yandex.com/support/adfox/en/ad-inventory/sites.md).

||
|#

### {#new-search}

#|
||
|

**New search bar features**

Using the search bar, you now can:

- Find a banner by its token, including third-party tokens.
- Find a specific invoice by its number or ID.
- Quickly view invoices directly from the search results.

||
|#


### {#increased-limit}

#|
|| 
|

**Increased the size limit for uploaded files**

Upload limits have increased from 300 KB to 10 MB. You can now upload larger files when:

- Creating a banner.

- Editing a banner.

- Uploading an array.

- Uploading a file to a campaign.

The size limit for video files remains unchanged at 100 MB.

||
|#


### {#forecast-changes}

#|
|| December 17, 2025

|

**Forecast tool updates**

You can now do more with the forecast tool. Get forecasts for campaigns with **Dynamic monetization**, **click** limits, and targeting based on **Yandex Crypta segments**.

In addition, Adfox now uses enhanced algorithms to calculate ad delivery speed for campaigns with frequency settings, making forecasts more accurate and reliable.

To learn more about forecasts, see [Forecast conditions](https://yandex.com/support/adfox/en/forecast/about.md).

||
|#

### {#new-labeling-v7}

#|
||
|
**Ad labeling updates**

Updated ad labeling to support ERIR API v7:

1. Contracts

   - Added a display condition for the **The intermediary/attorney / commission agent/ agent under the specified agreement assumes the payment of the fee** option: the contractor must not be a foreign entity.
   - The **Information about the subject of the agreement** and **Description of the actions of the intermediary representative** fields are no longer required fields.
   - Errors in client and contractor information are now highlighted in red when you try to save a contract.

1. Invoices

   - If your final or primary contract qualifies as social advertising, you can specify either the **Social advertising** or **Social advertising by quota** flag.
   - The **Mediation agreement** field is now renamed to **Contract on behalf of**. You can use this field to specify the IDs of multiple mediation agreements on behalf of which the service agreement was concluded.
   - The **VAT rate, %** field now displays a fixed list of acceptable VAT rate values.

     You can select **Not specified** if your invoice is an **Intermediary's Report** and the final contract is an **Mediation agreement** with the intermediary function set to **Advertiser's Representative** or serves as an additional agreement to such a contract.

1. Sites

   - Smart TV and HbbTV have been added as new placement types in site labeling parameters.
   - Now, if you disable labeling for a site or remove it from Adfox, you won't be able to transmit its ad delivery statistics.

||
|#


### {#company-allocation}

#|
|| December 12, 2025

|
**New campaign delivery rules**

The updated ad delivery management system in Adfox allows publishers to flexibly adjust their payment models and campaign optimization rules. This mechanism makes your ads more effective, increases platform revenue, and helps you maintain stable utilization of your ad inventory.

We have also added a CPC payment model for campaigns. You can now pay for your ad campaigns based on the number of **actual clicks** rather than impressions. CPC campaigns can compete with CPM campaigns as part of **Dynamic monetization**.

- **Minimum CTR threshold, %**: Publishers can use this setting to set the minimum acceptable CTR value. Our system uses a machine learning model to estimate the likelihood of a click and **excludes impressions for which the predicted CTR falls below the specified floor**. This helps maintain a stable traffic quality. These campaigns don't support the CPC payment model. 

  {% note warning %}

  The system relies on the predicted click likelihood, so the actual campaign CTR may differ from the specified value.

  {% endnote %}


- **CTR-based creative optimization**: Automatically reallocates impressions among banners within a single campaign. It can be applied regardless of your payment model and campaign type. This mechanism aims to boost the effectiveness of ad delivery by increasing the share of effective banner impressions. and gradually decreasing the number of impressions for banners that don't do well.

||
|#



### {#no-edit-reports}

#|
|| November 27, 2025

|
**Restriction on editing invoices and statistics**

Invoices and statistics submitted for the quarter are now available for editing only for one month and 25 days after the quarter ends.

For example, you can't edit invoices and statistics for the first quarter after May 25. By this date, the data has already been sent to the ERIR to calculate the advertising fee. Such invoices have the **Accepted by the ERIR** status in Adfox and the on-hover tooltip shows them as non-editable.

For details on editing invoices, see [Editing invoices and deadlines for making changes](https://yandex.com/support/adfox/en/labeling/report.md#edit).

||
|#

### {#target-os}

#|
|| November 17, 2025

|
**Updated targeting by operating system and browser**

Updated the list of browser and operating system versions available for targeting. Removed outdated versions that are no longer in use. For example:

   - for Google Chrome, the service displays versions 117, 118, 119, and later, while all outdated versions with a low share of impressions are grouped under **Unknown**.

The “Operating systems” section now separately lists **TV operating systems** (Smart TV OS), which include Smart TV versions of webOS, Tizen, VIDAA, and others.

In the Report Builder, you can now **add dimensions and filters** by browsers and operating systems to track statistics for them.

||
|#



### {#max-at-beginning}

#|
|| November 10, 2025

|
**New ad running speed: “Frontloaded (Faster at Start)”**

The form for creating campaigns now includes a new ad running speed, “Frontloaded (Faster at Start)”.

Impressions are distributed unevenly: the system schedules more impressions in the first days of placement. This reduces the risk of campaign underdelivery if the available inventory gets unexpectedly limited at the end of the campaign period.

To learn more about the new speed, see [Add a campaign](https://yandex.com/support/adfox/en/campaigns/add-new.md#max-at-beginning).

||
|#

### {#reports}

#|
|| November 1, 2025

|
**Report Builder interface updates**

![](_images/report-designer.png){style="border: solid 1px #cccccc; max-width=500px"}

1. Saved reports appear in the **My reports** group in the side menu. They open properly in the new interface. To hide or show the sidebar, click <svg width="16" height="16" viewBox="0 0 16 16" fill="none" xmlns="http://www.w3.org/2000/svg"><path fill-rule="evenodd" clip-rule="evenodd" d="M13.5 1H2.5C2.10218 1 1.72064 1.15804 1.43934 1.43934C1.15804 1.72064 1 2.10218 1 2.5V13.5C1 13.8978 1.15804 14.2794 1.43934 14.5607C1.72064 14.842 2.10218 15 2.5 15H13.5C13.8978 15 14.2794 14.842 14.5607 14.5607C14.842 14.2794 15 13.8978 15 13.5V2.5C15 2.10218 14.842 1.72064 14.5607 1.43934C14.2794 1.15804 13.8978 1 13.5 1ZM3 13V3H10V13H3Z" fill="black"/></svg>.

   {% cut "How it works" %}

   ![](_images/my-reports.png){style="border: solid 1px #cccccc; max-width=300px"}

   {% endcut %}

1. Dimensions and metrics are now combined in a single modal window.

   When a report is generated, parameters are applied in the order they're listed in the modal window settings. You can rearrange the elements by dragging them using the ![](_images/move-arrows.png =20x) icon or remove those you don't need using the ![](_images/delete.png =20x) icon.

   {% cut "How it works" %}

   ![](_images/report-settings-2.png){style="border: solid 1px #cccccc"}

   {% endcut %}


1. Filters are now more compact. You can search or select a parameter from the relevant group.

   For selected parameters, specify a value by choosing from the drop-down list or entering it manually.

   {% cut "How it works" %}

   ![](_images/report-filter.png){style="border: solid 1px #cccccc"}

   {% endcut %}

1. Report actions are now grouped together and can be accessed from the menu next to the report name:

   > Add report parameters:

   - <svg width="20" height="20" viewBox="0 0 27 27" fill="none" xmlns="http://www.w3.org/2000/svg"><path d="M21.375 23.625H5.625C5.02826 23.625 4.45597 23.3879 4.03401 22.966C3.61205 22.544 3.375 21.9717 3.375 21.375V5.625C3.375 5.02826 3.61205 4.45597 4.03401 4.03401C4.45597 3.61205 5.02826 3.375 5.625 3.375H18L23.625 9V21.375C23.625 21.9717 23.3879 22.544 22.966 22.966C22.544 23.3879 21.9717 23.625 21.375 23.625Z" stroke="#24272E" stroke-width="2.25" stroke-linecap="round" stroke-linejoin="round"/><path d="M19.125 23.625V14.625H7.875V23.625" stroke="#24272E" stroke-width="2.25" stroke-linecap="round" stroke-linejoin="round"/><path d="M7.875 3.375V9H16.875V3.375" stroke="#24272E" stroke-width="2.25" stroke-linecap="round" stroke-linejoin="round"/></svg>: Name the report and save it to **My reports** in the side menu.
   - ![](_images/icon-share.png =20x): Copy the report link and share it with others (only authorized Adfox users can view the report).


   > Rename or delete a report (available only for saved “My reports”):

   - ![](_images/kebab-banner.png =25x)→ **Rename it**: Set custom names for your reports, even those generated from standard templates.
   - ![](_images/kebab-banner.png =25x)→ **Delete**: Delete a generated report. This also works for reports from the **My reports** group in the side menu.

      {% cut "How saved reports appear" %}

      ![](_images/saved-report.png){style="border: solid 1px #cccccc"}

      {% endcut %}

      {% cut "How standard reports appear" %}

      ![](_images/unsaved-report.png){style="border: solid 1px #cccccc"}

      {% endcut %}


      <!--
      - отправить на дашборд.
      -->
1. To save the report in XLSX format, click ![](_images/csv-xlsx.png =18x). You'll find this option on the right side of the data area.


1. Tables and charts now have a cleaner, more user-friendly design.

   - When you scroll through many rows, column headers and the total value stay fixed at the top.
   - The <svg width="93" height="32" viewBox="0 0 93 32" fill="none" xmlns="http://www.w3.org/2000/svg"><path d="M25.5005 22.0001C25.9147 22.0001 26.2505 22.3359 26.2505 22.7501C26.2505 23.1643 25.9147 23.5001 25.5005 23.5001H12.5005C12.0863 23.5001 11.7505 23.1643 11.7505 22.7501C11.7505 22.3359 12.0863 22.0001 12.5005 22.0001H25.5005ZM22.0327 16.9639C22.8702 16.294 24.0207 16.172 24.98 16.6514L25.8355 17.0792C26.2058 17.2643 26.3564 17.7146 26.1714 18.085C25.9862 18.4554 25.536 18.6059 25.1656 18.421L24.3101 17.9932C23.8742 17.7753 23.3509 17.8305 22.9702 18.1348L20.1499 20.3907C19.1892 21.1593 17.8347 21.1966 16.8335 20.4815L15.6314 19.6221C15.2266 19.3332 14.6888 19.3117 14.2622 19.5674L12.8863 20.3936C12.5311 20.6065 12.07 20.4909 11.857 20.1358C11.6441 19.7807 11.7597 19.3196 12.1148 19.1065L13.4898 18.2813C14.4286 17.718 15.6125 17.766 16.5034 18.4024L17.7056 19.2608C18.1607 19.5858 18.7767 19.5691 19.2134 19.2198L22.0327 16.9639ZM11.8765 9.33405C12.1063 8.9894 12.5719 8.89628 12.9165 9.12604L18.0005 12.5157C18.3569 12.7533 18.8103 12.7912 19.2017 12.6173L21.8335 11.4483C22.5844 11.1146 23.4452 11.1336 24.1802 11.501L25.3355 12.0792C25.7058 12.2643 25.8564 12.7146 25.6714 13.085C25.4862 13.4554 25.036 13.6059 24.6656 13.421L23.5093 12.8428C23.1754 12.6759 22.7841 12.6669 22.4429 12.8184L19.8111 13.9883C18.9499 14.3711 17.9526 14.2865 17.1685 13.7637L12.0845 10.3741C11.7399 10.1443 11.6467 9.6787 11.8765 9.33405Z" fill="black"/><path d="M41.3778 10.8182V11.9119H36.4659V21H35.233V10.8182H41.3778ZM42.3336 23.8636V13.3636H43.4672V14.5767H43.6064C43.6925 14.4441 43.8118 14.2751 43.9643 14.0696C44.1201 13.8608 44.3422 13.6752 44.6305 13.5128C44.9222 13.3471 45.3166 13.2642 45.8137 13.2642C46.4567 13.2642 47.0235 13.425 47.514 13.7464C48.0046 14.0679 48.3874 14.5237 48.6625 15.1136C48.9376 15.7036 49.0751 16.3996 49.0751 17.2017C49.0751 18.0104 48.9376 18.7114 48.6625 19.3047C48.3874 19.8946 48.0062 20.352 47.519 20.6768C47.0318 20.9983 46.47 21.1591 45.8336 21.1591C45.3431 21.1591 44.9503 21.0779 44.6554 20.9155C44.3604 20.7498 44.1333 20.5625 43.9743 20.3537C43.8152 20.1416 43.6925 19.9659 43.6064 19.8267H43.5069V23.8636H42.3336ZM43.487 17.1818C43.487 17.7585 43.5716 18.2673 43.7406 18.7081C43.9096 19.1456 44.1565 19.4886 44.4814 19.7372C44.8062 19.9825 45.2039 20.1051 45.6745 20.1051C46.1651 20.1051 46.5744 19.9759 46.9025 19.7173C47.234 19.4555 47.4825 19.1042 47.6483 18.6634C47.8173 18.2192 47.9018 17.7254 47.9018 17.1818C47.9018 16.6449 47.819 16.161 47.6532 15.7301C47.4908 15.2959 47.2439 14.9529 46.9125 14.701C46.5843 14.4458 46.1717 14.3182 45.6745 14.3182C45.1973 14.3182 44.7962 14.4392 44.4714 14.6811C44.1466 14.9197 43.9013 15.2545 43.7356 15.6854C43.5699 16.1129 43.487 16.6117 43.487 17.1818ZM53.112 21.179C52.6281 21.179 52.189 21.0878 51.7946 20.9055C51.4002 20.7199 51.0869 20.4531 50.8549 20.1051C50.6229 19.7538 50.5069 19.3295 50.5069 18.8324C50.5069 18.3949 50.5931 18.0402 50.7654 17.7685C50.9378 17.4934 51.1681 17.2779 51.4565 17.1222C51.7449 16.9664 52.063 16.8504 52.411 16.7741C52.7624 16.6946 53.1154 16.6316 53.47 16.5852C53.934 16.5256 54.3102 16.4808 54.5985 16.451C54.8902 16.4179 55.1023 16.3632 55.2349 16.2869C55.3708 16.2107 55.4387 16.0781 55.4387 15.8892V15.8494C55.4387 15.3589 55.3045 14.9777 55.036 14.706C54.7709 14.4342 54.3682 14.2983 53.8279 14.2983C53.2678 14.2983 52.8287 14.4209 52.5105 14.6662C52.1923 14.9115 51.9686 15.1733 51.8393 15.4517L50.7257 15.054C50.9245 14.59 51.1897 14.2287 51.5211 13.9702C51.8559 13.7083 52.2205 13.526 52.6149 13.4233C53.0126 13.3172 53.4037 13.2642 53.7882 13.2642C54.0334 13.2642 54.3152 13.294 54.6333 13.3537C54.9548 13.41 55.2647 13.5277 55.563 13.7067C55.8646 13.8857 56.1149 14.1558 56.3137 14.517C56.5126 14.8783 56.612 15.3622 56.612 15.9688V21H55.4387V19.9659H55.3791C55.2995 20.1316 55.167 20.3089 54.9814 20.4979C54.7958 20.6868 54.5488 20.8475 54.2406 20.9801C53.9324 21.1127 53.5562 21.179 53.112 21.179ZM53.291 20.125C53.755 20.125 54.1461 20.0339 54.4643 19.8516C54.7858 19.6693 55.0278 19.4339 55.1902 19.1456C55.3559 18.8572 55.4387 18.554 55.4387 18.2358V17.1619C55.389 17.2216 55.2797 17.2763 55.1106 17.326C54.9449 17.3724 54.7527 17.4138 54.5339 17.4503C54.3185 17.4834 54.108 17.5133 53.9025 17.5398C53.7003 17.563 53.5363 17.5829 53.4103 17.5994C53.1054 17.6392 52.8204 17.7038 52.5552 17.7933C52.2934 17.8795 52.0813 18.0104 51.9189 18.1861C51.7598 18.3584 51.6802 18.5937 51.6802 18.892C51.6802 19.2997 51.831 19.608 52.1326 19.8168C52.4376 20.0223 52.8237 20.125 53.291 20.125ZM61.8558 23.6051V10.8182H63.0291V23.6051H61.8558ZM61.8558 21.1591C61.3388 21.1591 60.8681 21.0663 60.4439 20.8807C60.0196 20.6918 59.6551 20.425 59.3501 20.0803C59.0452 19.7322 58.8099 19.3163 58.6442 18.8324C58.4785 18.3485 58.3956 17.8116 58.3956 17.2216C58.3956 16.625 58.4785 16.0848 58.6442 15.6009C58.8099 15.1136 59.0452 14.696 59.3501 14.348C59.6551 14 60.0196 13.7332 60.4439 13.5476C60.8681 13.3587 61.3388 13.2642 61.8558 13.2642H62.2138V21.1591H61.8558ZM61.8558 20.1051H62.0547V14.3182H61.8558C61.4647 14.3182 61.125 14.3977 60.8366 14.5568C60.5483 14.7126 60.3097 14.9264 60.1207 15.1982C59.9351 15.4666 59.7959 15.7749 59.7031 16.1229C59.6136 16.4709 59.5689 16.8371 59.5689 17.2216C59.5689 17.732 59.6501 18.206 59.8125 18.6435C59.9749 19.081 60.2251 19.4339 60.5632 19.7024C60.9013 19.9709 61.3321 20.1051 61.8558 20.1051ZM63.0291 21.1591H62.6712V13.2642H63.0291C63.5462 13.2642 64.0168 13.3587 64.4411 13.5476C64.8653 13.7332 65.2299 14 65.5348 14.348C65.8397 14.696 66.075 15.1136 66.2408 15.6009C66.4065 16.0848 66.4893 16.625 66.4893 17.2216C66.4893 17.8116 66.4065 18.3485 66.2408 18.8324C66.075 19.3163 65.8397 19.7322 65.5348 20.0803C65.2299 20.425 64.8653 20.6918 64.4411 20.8807C64.0168 21.0663 63.5462 21.1591 63.0291 21.1591ZM63.0291 20.1051C63.4235 20.1051 63.7633 20.0289 64.0483 19.8764C64.3366 19.7206 64.5736 19.5085 64.7592 19.2401C64.9482 18.9683 65.0874 18.66 65.1768 18.3153C65.2696 17.9673 65.3161 17.6027 65.3161 17.2216C65.3161 16.7112 65.2348 16.2356 65.0724 15.7947C64.91 15.3539 64.6598 14.9976 64.3217 14.7259C63.9837 14.4541 63.5528 14.3182 63.0291 14.3182H62.8303V20.1051H63.0291ZM69.4561 19.2699L73.1351 13.3636H74.4874V21H73.3141V15.0938L69.655 21H68.2828V13.3636H69.4561V19.2699ZM76.6364 21V13.3636H77.8097V16.6847H78.5852L81.3295 13.3636H82.8409L79.7585 17.0426L82.8807 21H81.3693L78.8636 17.7784H77.8097V21H76.6364Z" fill="black"/><rect x="0.5" y="0.5" width="92" height="31" rx="7.5" stroke="#DEE0DF"/></svg> button to show or hide a chart is now located on the right side of the report settings panel.
   - You can now toggle metrics directly on the chart to show or hide them.
   - Change the time detail level right on the chart.

   {% cut "How it works" %}

   ![](_images/report-chedule.png){style="border: solid 1px #cccccc"}

   {% endcut %}

For information on the new Report Builder interface, see [Reports](https://yandex.com/support/adfox/en/statistics/reports/index.md).

||
|#

### {#Click-through-rate}

#|
|| October 1, 2025

|
**Click delivery speed**

The option to evenly distribute clicks has been removed from the interface. The **Deliver clicks** parameter is no longer used and doesn't appear in the interface.

||
|#

### {#expert-ya}

#|
|| October 1, 2025

|
**Neuro Expert**

Meet Neuro Expert in Adfox: your virtual assistant for finding information in Help. Neuro Expert doesn't configure ads, analyze campaign delivery or statistics, or suggest ways to increase revenue.

To ask Neuro Expert a question, click <svg width="20" height="20" viewBox="0 0 20 20" fill="none" xmlns="http://www.w3.org/2000/svg"><g clip-path="url(#svg-oonicpps__clip0_203_64198)"><circle cx="10" cy="10" r="10" fill="#2B294F"/><path d="M10.7208 4.37508C11.5241 4.37523 11.9737 4.90234 11.9737 5.50008C11.9737 6.1214 11.47 6.62508 10.8487 6.62508C10.5597 6.62499 10.296 6.50961 10.0968 6.33699C9.7777 6.0635 9.38513 5.88269 8.96493 5.87703C8.92837 5.87653 8.96863 5.87605 8.93759 5.87605V5.87508L8.90145 5.87605C8.09886 5.87611 7.48822 6.06276 7.0704 6.4366C6.65253 6.8105 6.44442 7.30052 6.44442 7.90535C6.44445 8.57604 6.58726 9.10911 6.87313 9.50496C7.17004 9.88983 7.62088 10.2856 8.22567 10.6925L9.21493 11.3692L6.36141 15.6251H4.25009L6.80673 11.8194C6.40153 11.5265 6.04412 11.2334 5.73446 10.9405C5.33858 10.5446 5.03617 10.1153 4.82723 9.6534C4.61838 9.18059 4.51376 8.63629 4.51376 8.02058C4.51376 6.93188 4.88243 6.05175 5.61923 5.38093C6.36702 4.71023 7.45633 4.37508 8.88583 4.37508H10.7208ZM10.8751 13.4376C11.4791 13.4376 11.9688 13.9273 11.9688 14.5313C11.9688 15.1354 11.4791 15.6251 10.8751 15.6251C10.271 15.6251 9.78134 15.1354 9.78134 14.5313C9.78141 13.9273 10.2711 13.4376 10.8751 13.4376ZM13.3751 13.7501C13.8064 13.7502 14.1561 14.1001 14.1563 14.5313C14.1563 14.9627 13.8065 15.3125 13.3751 15.3126C12.9436 15.3126 12.5938 14.9628 12.5938 14.5313C12.594 14.1 12.9437 13.7501 13.3751 13.7501ZM15.4063 14.0626C15.665 14.0627 15.8749 14.2726 15.8751 14.5313C15.8751 14.7901 15.6651 15 15.4063 15.0001C15.1475 15.0001 14.9376 14.7902 14.9376 14.5313C14.9377 14.2726 15.1475 14.0626 15.4063 14.0626ZM10.9532 10.3761C11.6003 10.3762 12.1251 10.9008 12.1251 11.5479C12.125 12.195 11.6002 12.7197 10.9532 12.7198C10.3061 12.7198 9.78146 12.195 9.78134 11.5479C9.78134 10.9007 10.306 10.3761 10.9532 10.3761ZM13.8438 10.6104C14.3615 10.6105 14.7813 11.0302 14.7813 11.5479C14.7813 12.0656 14.3615 12.4853 13.8438 12.4854C13.3261 12.4854 12.9064 12.0656 12.9063 11.5479C12.9063 11.0302 13.3261 10.6104 13.8438 10.6104ZM16.1876 10.9229C16.5327 10.923 16.8126 11.2028 16.8126 11.5479C16.8125 11.8929 16.5326 12.1728 16.1876 12.1729C15.8425 12.1729 15.5627 11.893 15.5626 11.5479C15.5626 11.2027 15.8424 10.9229 16.1876 10.9229ZM10.9532 7.28035C11.6001 7.28046 12.1247 7.80537 12.1251 8.45222C12.1251 9.09936 11.6003 9.62399 10.9532 9.6241C10.306 9.6241 9.78134 9.09943 9.78134 8.45222C9.78168 7.8053 10.3062 7.28035 10.9532 7.28035ZM13.8438 7.51472C14.3613 7.51483 14.781 7.93481 14.7813 8.45222C14.7813 8.96993 14.3615 9.38962 13.8438 9.38972C13.3261 9.38972 12.9063 8.96999 12.9063 8.45222C12.9067 7.93474 13.3263 7.51472 13.8438 7.51472ZM16.1876 7.82722C16.5325 7.82731 16.8123 8.10735 16.8126 8.45222C16.8126 8.79735 16.5327 9.07714 16.1876 9.07722C15.8424 9.07722 15.5626 8.7974 15.5626 8.45222C15.5629 8.1073 15.8426 7.82722 16.1876 7.82722ZM13.3751 4.68758C13.8065 4.68758 14.1563 5.03742 14.1563 5.46883C14.1563 5.9003 13.8066 6.25008 13.3751 6.25008C12.9436 6.25006 12.5938 5.90029 12.5938 5.46883C12.5939 5.03743 12.9437 4.68759 13.3751 4.68758ZM15.4063 5.00008C15.665 5.00015 15.8749 5.21016 15.8751 5.46883C15.8751 5.72766 15.6652 5.9375 15.4063 5.93758C15.1475 5.93756 14.9376 5.7277 14.9376 5.46883C14.9378 5.21012 15.1476 5.00009 15.4063 5.00008Z" fill="white"/></g><defs><clipPath id="svg-oonicpps__clip0_203_64198"><rect width="20" height="20" fill="white"/></clipPath></defs></svg> in the lower-right corner and choose a topic.

If you're unsure, double-check the information. Neuro Expert is in beta and may sometimes give inaccurate answers.

||
|#

### {#copy-objects-1}

#|
|| September 26, 2025

|
**New form fields for copying supercampaigns, flights, and banners**

Added new fields to the form for copying supercampaigns, flights, and banners:

- **Copy name**: Name of the supercampaign, flight, or banner copy. If you leave the field empty, the copy will have the same name as the original, with “copy” added at the end.
- **Status**: Status of the supercampaign, flight, or banner copy. The default status is **Paused**.
- **The spin-off period**: Start and end dates of the ad running period for the supercampaign, flight, or banner. The default start date is the current date.

To learn more about copying, see [Copy campaigns](https://yandex.com/support/adfox/en/campaigns/copy-campaign.md) and [Copy a banner](https://yandex.com/support/adfox/en/banners/copy-banner.md).

||
|#


### {#target}

#|
|| June 10, 2025

|
**Targeting**

Updated the interface for setting up targeting criteria:

- We've made it easier to choose locations for [geographic](https://yandex.com/support/adfox/en/targeting/geo.md) targeting. To add or remove a location (country, region, or city) from your campaign, just check or uncheck it in the region selection tree.
- Targeting [by Yandex Audience segments](https://yandex.com/support/adfox/en/targeting/auditory.md) no longer uses separate blocks. Instead, you can set your impression criteria directly in the **Included segments** field.
<!-- - В таргетинге [по ключевым словам и фразам](https://yandex.com/support/adfox/en/targeting/words.md) упрощена логика ввода: слова и фразы нужно вводить в одну строку с помощью разделителя (через запятую или **Enter**). -->

||
|#

### {#autocomplete}

#|
|| April 24, 2025

|
**Autofill for labeling fields**

Added autofilling of the **The code of the KKTU reference book** and **General description of the advertised object** banner fields for ad labeling.

For the **The code of the KKTU reference book** field, the following values are available:

- Recommended: Computer vision algorithms determine the appropriate code when you upload a creative image.

- Recently used: Five values most frequently used in your campaigns.

For the **General description of the advertised object** field, computer vision algorithms generate a description based on the uploaded creative image. If the creative is uploaded as an HTML code, a video, or a GIF file, you won't be able to generate the description automatically. In this case, fill in the field manually.

To learn more about filling out the fields, see [Registering a creative in Adfox](https://yandex.com/support/adfox/en/labeling/token.md#step-5).

||
|#



### {#new-labeling-v6}

#|
|| March 2025

|
**Ad labeling updates**

By March 28, 2025, we'll update the labeling to support ERIR API v6:

1. Contracting parties

    For contracting parties of the **Entity** type, the **CHECKPOINT** field will be added.

1. Contracts

    The **Social advertising contract by quota** option will be added. All banners in a campaign under this contract will be considered banners placed by a social advertising operator.

1. Banners

    The **Creative image description** field will be removed from the Adfox interface.

1. Invoices

    - When creating or editing an invoice, you'll need to select its type:

       - **The act of completed works**: If the end contract type is **Service agreement** or **Additional agreement** to **Contract**.

       - **Intermediary's Report**: If the end contract type is **Mediation agreement** or **Additional agreement** to **Intermediary contract**.

    - The list of available values for the **The role of the customer** and **The role of the performer** will feature a new value, **Broker**.

    - The **The amount without VAT** and **The amount including VAT** fields will become required. Values for the **VAT rate, %** and **The amount of VAT** fields will be calculated automatically. Check these amounts before sending the invoice to the ERIR. If you need to change the amounts, proceed to editing the invoice.

    - For the **Intermediary's Report** invoice type:

       - The **Report** and **Date of the report** fields and will be added.

          If your document set only includes an **Intermediary's Report**, specify its number and date in the **Report** and **Date of the report** fields.

          If your document set includes both an **Intermediary's Report** and an **invoice**, specify the number and date of the intermediary's report in the **Report** and **Date of the report** fields. The number and date of the invoice should be indicated in the **Act** and **Date of the act** fields. The intermediary's report will include the data for both the report and the invoice.

       - The fields with the intermediary's revenue amounts will become required: **The amount without VAT** and **The amount including VAT**. Values for the **VAT rate, %** and **The amount of VAT** fields will be calculated automatically. Check these amounts before sending the invoice to the ERIR. If you need to change the amounts, proceed to editing the invoice.

    - Deallocation of amounts across primary contracts will be added. Add primary or direct contracts and specify the **The amount without VAT** and **The amount including VAT** values. Values for the **VAT rate, %** and **The amount of VAT** fields will be calculated automatically. Check these amounts before sending the invoice to the ERIR. If you need to change the amounts, proceed to editing the invoice.

||
|#

### {#new-bulk-editing}

#|
|| January 22, 2025

|
**Bulk editing of items**

1. You can now bulk edit items. Delete and copy multiple items at once and update some of their parameters.

   - Here's what you can change **in the list of campaigns and flights**:

      - Campaign status and level.

      - CPM and CPC.

      - Ad running period (**Start / End** column).

      - Impression and click limits.

   - **In the list of banners**, you can change:

      - Ad running period.

      - Impression and click limits.

      - Ad label and banner menu parameters.

1. To start bulk editing, select the items you need from the list. You'll see how many you've selected, plus a drop‑down list of parameters you can edit.

   {% cut "How it works" %}

   ![](_images/new-bulk-editing-2.jpg =700x){style="border: solid 1px #cccccc"}

   {% endcut %}

1. If one or more selected items can't be edited, the selected parameter is grayed out. Hover over the parameter to see the reason.

   {% cut "How it works" %}

   ![](_images/new-bulk-editing-3.png =700x)

   {% endcut %}

1. In edit mode, modified fields are marked with a blue dot.

   {% cut "How it works" %}

   ![](_images/new-bulk-editing-4.jpg =700x){style="border: solid 1px #cccccc"}

   {% endcut %}

||
|#

### {#copy-objects}

#|
|| January 10, 2025

|
**Copying supercampaigns, flights, and banners**

![](_images/copy-supercampaign.png){style="border: solid 1px #cccccc; max-width=500px"}


1. You can now copy an item on its page or from the general list. To do this, find the item and click ![](_images/kebab-banner.png =25x) → **Copy**.

1. To flexibly configure the copying settings, fill out the form:

   - **Copy with content** / **Copy without content**: Select **Copy with content** to copy all nested items (for a supercampaign, these can be flights and banners). **Copy without content** indicates that the copy won't include any nested items.

   - **Preserve marking settings**: Select this option to copy the item's labeling settings:

      - For supercampaigns and flights, this includes the contract and advertiser information.

      - For banners, this is a third-party token, ad label, banner menu, and creative media data.

      For the newly created copy, data transfer to the Russian state register (ERIR) is disabled. To transfer data for this item, select **Marking procedure** → **Submit data to state register** in the settings of a newly created copy of the item.

      {% note warning %}

      If data transfer to the Russian state register (ERIR) was enabled for the copied banner and the creative's token came from the Yandex Advertising Data Operator, the creative will get a new token when you copy the labeling settings.

      {% endnote %}

   - **Number of copies**: Specify how many copies you need. You can create up to 10 copies of a single item.

   {% cut "How it works" %}

   ![](_images/copy-parameters.png =500x){style="border: solid 1px #cccccc"}

   {% endcut %}

1. When copying flights and banners, you can choose a destination for the copy. By default, it's created within the current item.

1. Once you start the copying process, you'll see the progress status at the top of the page:
   - Blue: In progress.
   - Green: Completed successfully.
   - Red or yellow: Errors.

   {% cut "How it works" %}

   ![](_images/copy-progress.png =700x){style="border: solid 1px #cccccc"}

   {% endcut %}

   {% note alert %}

   If an error occurs during the copying process, no copies are created.

   {% endnote %}

1. The start date for the newly created item matches the copying date.

    If the item you're copying has an end date, the new item will keep the same run period. For example, if you copy a supercampaign set to run for 7 days, the new one's end date will be 7 days from the copy date.

1. When you copy a supercampaign or a flight, the new item gets the **Paused** status. All its nested items inherit their status from the original items.

||
|#

### {#new-labeling-fields}

#|
|| December 2024

|
**Ad labeling updates**

Added new fields under **Marking**:

- **The code of the KKTU reference book**: Classification code of the advertised products and services. Only one value can be selected. You can search the list by category name or code.

- **General description of the advertised object**: General description of the advertised products or services. Required if the **The code of the KKTU reference book** field specifies `Прочие товары и услуги (30.15.1)` (Other goods and services).

    Use this field to enter brand names, the characteristics of products or services, and any other details about your ad creative.

To learn more about the new settings, see [Registering ad creatives in Adfox](https://yandex.com/support/adfox/en/labeling/token.md#step-5).

||
|#

### {#campaigns-list-new}

#|
||

November 2024

|

**Updated campaign and flight list**

![](_images/campaigns-list-new.png){style="border: solid 1px #cccccc; max-width=700px"}

1. Added new filters for campaign and flight lists:

   - **Site**: Find campaigns for a specific site.
   - **Period**: Filter campaigns by the desired period.

1. Merged the following columns to make the campaign and flight list more compact:

   - **Status**, **Level**, and **Priority**.
   - **Marking** and **Direct contract**.
   - Campaign **Start** and **End** dates.

1. You can now make columns even narrower.

1. With horizontal table scrolling, you can view all columns even if they don't fit on the screen. You no longer need to scroll to the end of the table to do this.

1. The search bar above the table saves your input if you return to the table after opening a campaign or flight from search results.

||
|#

### {#informers}

#|
|| October 15, 2024

|

**ERIR statuses for labeled items**

Added icons to campaign and banner lists to help track the status of data transfer to the ERIR:

- **At the campaign level**:

  ![](_images/informer-green.png =15x): All campaign banners have been accepted in the state register (ERIR).

  ![](_images/informer-gray.png =15x): One or more banners are pending response from ERIR. Go to the banner list to see which ones are still awaiting response.

  ![](_images/informer-red.png =15x): One or multiple banners have labeling errors. Go to the banner list to view and correct errors.

- **At the banner level**:

  ![](_images/informer-green.png =15x): Accepted in ERIR.

  ![](_images/informer-gray.png =15x): Pending response from ERIR.

  ![](_images/informer-red.png =15x): Declined by ERIR. Click the icon to view the labeling errors.

{% cut "How it works" %}

![](_images/informer.png =500x)

{% endcut %}

||
|#

### {#filters}

#|
||

|

**Search filters for banners and campaigns**

Added new filters for campaign and banner lists:

- **Marking** helps you find campaigns and banners by parameters:

  - Labeling status for the banner: enabled, disabled, or enabled via a third-party token.
  - Status in the ERIR: labeling errors, pending response, or accepted.

- **Contract** helps you find campaigns by type, ID, or contract number.
- **Invoice** helps you find campaigns by ID or invoice number.

||
|#

### {#new-labeling-ad}

#|
|| October 8, 2024
|
**Ad labeling updates**

Updated the interface in the **Marking** section:

* Starting from the API version 5, you no longer need to specify the OKVED and VAT of the invoice for ERIR.
* For **Intermediary** contracts, you now need to specify the contract price.
* In the **Media data of the creative** section:

  - You now need to complete the **File type** field for uploaded samples of creative media data. Adfox may determine the file type automatically, in which case you don't need to specify it manually.

* Added a new **Display regions** field to the **Advertising labeling** section. Here, you can select what information about the banner's display region you want to submit to the Russian state register (ERIR).

    {% cut "How it works" %}

    ![](_images/district.png =700x){style="border: solid 1px #cccccc"}

    {% endcut %}

To learn more about the new settings, see [Registering ad creatives in Adfox](https://yandex.com/support/adfox/en/labeling/token.md#step-5).
||
|#

### {#supercampaign-add}

#|
|| October 3, 2024
|
**Adding a supercampaign**

All settings are now broken down into sections.

![](_images/supercampaign-new.png =700x){style="border: solid 1px #cccccc"}

1. We've added a menu on the right of the screen so that you can quickly access the settings.
2. To collapse the settings section, click <svg xmlns="http://www.w3.org/2000/svg" version="1.2" viewBox="0 0 45 45" width="22" height="22"><title>cut</title><defs><image width="45" height="45" id="svg-p1yn84ac__img1" href="data:image/png;base64,iVBORw0KGgoAAAANSUhEUgAAAC0AAAAtBAMAAADINP+pAAAAAXNSR0IB2cksfwAAABhQTFRF////YGBgf39/AAAAQEBA39/fn5+fv7+/KjMquQAAAE1JREFUeJxjYBgFgwQwKmAXFzbCrtxEGasGYYcgbBoYTRhYsWkQdmBgwKIBqJwBmwZnBxAZZIgmzGICpliVBVDF2RwgdFABNqeOgiELAAUfBgUvbenYAAAAAElFTkSuQmCC"/></defs>
<!-- endsource: en/_includes/styles/button.md -->
<!-- endsource: en/_includes/feedback.md -->



<!-- source: en/_includes/styles/table.md -->

<!-- endsource: en/_includes/styles/table.md -->

{% included (_includes/ad-inventory/sites.md) %}
# Sites {#sites}

## Filters {#filters}

{% cut "Site parameters" %}

   - **Total ad requests**: With or without ad requests.
   - **Impressions**: With or without impressions.
   - **Ad format**: Determined by the banner type of placements added within the site or section. Corresponds to the subsections of the **Monetization** section:

      #|
      || **Banner type** | **Contents** ||
      || **Display Advertising** | Placements with nondimensional banner types (predefined or custom). ||
      || **Video Advertising InStream** | On desktop devices, SmartTVs, and app WebViews: placements with XML banners (predefined or custom).

       In apps with the [integrated Yandex Mobile Ads SDK](https://ads.yandex.com/helpcenter/en/monetization/adfox/connection): Placements with XML banners (predefined). ||
      || **In-app advertising** | Placements with nondimensional banner types (predefined) and an [integrated Yandex Mobile Ads SDK](https://ads.yandex./com/helpcenter/en/monetization/adfox/connection). ||
      || **Native advertising and recommendation widget** | Placements with nondimensional **Native advertising** banner types (predefined or recommendation widget). ||
      |#

   - **Banner type**: [Custom](*Own) or [predefined](*Predefined) banner size.
   - **Status**: Active or paused.
   - **Category**: Search by category from the list.
   - **Site owner**: Search by owner from the list.

{% endcut %}

{% cut "Section parameters" %}

   - **Total ad requests**: With or without ad requests.
   - **Impressions**: With or without impressions.
   - **Ad format**: Determined by the banner type of placements added within the site or section. Corresponds to the subsections of the **Monetization** section:

      #|
      || **Banner type** | **Contents** ||
      || **Display Advertising** | Placements with nondimensional banner types (predefined or custom). ||
      || **Video Advertising InStream** | On desktop devices, SmartTVs, and app WebViews: placements with XML banners (predefined or custom).

       In apps with the [integrated Yandex Mobile Ads SDK](https://ads.yandex.com/helpcenter/en/monetization/adfox/connection): Placements with XML banners (predefined). ||
      || **In-app advertising** | Placements with nondimensional banner types (predefined) and an [integrated Yandex Mobile Ads SDK](https://ads.yandex.com/helpcenter/en/monetization/adfox/connection). ||
      || **Native advertising and recommendation widget** | Placements with nondimensional **Native advertising** banner types (predefined or recommendation widget). ||
      |#
   - **Banner type** — [Custom](*Own) или [predefined](*Predefined), размер баннера.
   - **Status**: Active or paused.
   - **Template URL**: Search by URL for sections with the **Dynamic definition by REFERER** option enabled.

{% endcut %}

{% cut "Placement parameters" %}

   - **Total ad requests**: With or without ad requests.
   - **Impressions**: With or without impressions.
   - **Ad format**: Determined by the banner type of placements added within the site or section. Corresponds to the subsections of the **Monetization** section:

      #|
      || **Banner type** | **Contents** ||
      || **Display Advertising** | Placements with nondimensional banner types (predefined or custom). ||
      || **Video Advertising InStream** | On desktop devices, SmartTVs, and app WebViews: placements with XML banners (predefined or custom).

       In apps with the [integrated Yandex Mobile Ads SDK](https://ads.yandex.com/helpcenter/en/monetization/adfox/connection): Placements with XML banners (predefined). ||
      || **In-app advertising** | Placements with nondimensional banner types (predefined) and an [integrated Yandex Mobile Ads SDK](https://ads.yandex.com/helpcenter/en/monetization/adfox/connection). ||
      || **Native advertising and recommendation widget** | Placements with nondimensional **Native advertising** banner types (predefined or recommendation widget). ||
      |#
   - **Section**: The section the placement belongs to.
   - **Banner type**: [Custom](*Own) or [predefined](*Predefined) banner size.
   - **Position**: Search by location.
   - **Status**: Active or stopped.

{% endcut %}

## Filters {#filters-for-news}

{% cut "Site parameters" %}

   - **Total ad requests**: With or without ad requests.
   - **Impressions**: With or without impressions.
   - **Ad format**: Determined by the banner type of placements added within the site or section. Corresponds to the subsections of the **Monetization** section.
   - **Banner type**: Custom or predefined, banner size.
   - **Status**: Active or paused.
   - **Category**: Search by category from the list.
   - **Site owner**: Search by owner from the list.

{% endcut %}

{% cut "Section parameters" %}

   - **Total ad requests**: With or without ad requests.
   - **Impressions**: With or without impressions.
   - **Ad format**: Determined by the banner type of placements added within the site or section. Corresponds to the subsections of the **Monetization** section.
   - **Banner type**: Custom or predefined, banner size.
   - **Status**: Active or paused.
   - **Template URL**: Search by URL for sections with the **Dynamic definition by REFERER** option enabled.

{% endcut %}

{% cut "Placement parameters" %}

   - **Total ad requests**: With or without ad requests.
   - **Impressions**: With or without impressions.
   - **Ad format**: Determined by the banner type of placements added within the site or section. Corresponds to the subsections of the **Monetization** section.
   - **Banner type**: Custom or predefined, banner size.
   - **Section**: The section the placement belongs to.
   - **Banner type**: Custom or predefined, banner size.
   - **Position**: Search by location.
   - **Status**: Active or stopped.

{% endcut %}

## Context menu {#menu}

- Copy the object.
- Pause or resume ad delivery for the object and all its nested objects.
- Go to object parameters.
- Go to sections or placements (for sites).
- Go to placements (for sections).
- View [banners](../../banners/banner-list.md) (for placements).
- View the [ad tag](../../ad-inventory/codes/code-loader.md).
- Go to [reports](../../statistics/reports/index.md).
- Set up [monetization](../../monetization/index.md) (for sites only).
- Delete the object.

## ERIR status {#status}

- ![](../../_images/informer-green.png =15x): Data accepted in ERIR.

- ![](../../_images/informer-gray.png =15x): Pending ERIR response for one or more banners.

- ![](../../_images/informer-red.png =15x): One or multiple banners have labeling errors.

- No icon: Ad labeling data is not transmitted.

{% endincluded %}