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    content: Diplodoc Platform v5.52.0
alternate:
  - https://yandex.com/support/adfox/en/about/advantages.md
  - https://yandex.com/support/adfox/ru/about/advantages.md
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    type: text/markdown
    title: Markdown version
  - href: ../llms.txt
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---
> **Documentation Index:** Fetch the complete configuration index at https://yandex.com/support/adfox/en/llms.txt

# Advantages 


## Quick start

[Getting started with Adfox](https://yandex.com/support/adfox/en/quickstart.md) is easy:
- Registering an account takes only a few minutes.
- You get codes to embed on your site.
- You load banners and receive statistics on them.


## Online interface

Adfox is an online service: you create an account and can start working immediately. There's no need to install and configure anything on your servers.


## Easy migration

Our employees have a lot of experience helping transition from other technologies to Adfox: they can suggest the optimal process for transitioning, help reproduce the site structure, add the necessary formats, and smoothly transfer your campaigns and banners.


## Compatibility

Adfox is compatible with other advertising technologies: you can place ads from third parties and use any audit systems.


## Monetization

[Monetization](https://yandex.com/support/adfox/en/monetization/index.md) allows you to automate traffic sales and earn more from them. The product is integrated with Adfox, and you fully control the volume and priorities of the traffic for sale.


## Ad variety

You can use any [ad formats](https://yandex.com/support/adfox/en/banners/specs/index.md) in Adfox. Even using complex formats doesn't require a lot of special knowledge. It's easy to add any new format directly in the interface.


## Flexible targeting

Use flexible [ad targeting settings](https://yandex.com/support/adfox/en/targeting/index.md) to select the audience you need and optimize how the site's ad resources are used.


## Campaign analysis

View campaign and banner statistics to monitor campaign progress in real time and make the necessary adjustments.

Two types of statistics are available:

1. Tags: Impression and click data that are available in the interface for informational purposes almost without delay.
1. Reports: Verified data that's available in the interface in real time. You can download them in Excel or CSV format.


## Fraud protection

[Anti-fraud filtering](https://yandex.com/support/adfox/en/statistics/traffic-quality.md) in Adfox helps detect and block suspicious traffic.


## Compliance with international standards

Adfox operates according to the [IMS standards](https://yandex.com/support/adfox/en/statistics/ims-compliance.md) and ensures transparent reporting.


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## Contact support


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