If you want, Yandex specialists can create and set up an ad campaign for you in Yandex.Direct so that you can quickly and easily engage new users. They'll then give you access so you can manage the campaign yourself.
The promo is open to owners of apps added to Yandex.Games before September 30
The promo runs in September and October. Bonuses are awarded for each month.
The maximum monthly bonus is 600,000 rubles.
Earn more on games by attracting a new audience with Yandex.Direct
Tap into the Yandex audience
Show your game's ads to millions users on Yandex mobile search and selected Yandex Advertising Network sites.
Pay for honest clicks
The Yandex antifraud system screens out low-quality traffic: you only pay for real clicks.
Optimize campaigns based on CPI or CPA
Use automatic strategies to save time on campaign management and attract users at the right price per install or in-app event.
Application
Questions and answers:
When does the promo run?
The promo runs from September 1 to October 31, 2020. We are accepting applications from September 1 to September 30, 2020.
When and how do I get the bonus?
Bonuses are awarded for each month. We'll send your bonus promo code to the email entered during registration.
How do I use the bonuses?
Top up your Yandex.Direct balance by at least 300 rubles and enter the promo code from the email. If you have multiple promo codes, use them in separate top-ups. Make sure to activate your promo code within three months of receiving them (you can spend the funds on advertising later). If your Yandex.Direct account is not in rubles, the minimum top-up amounts are: 5000 tenge, 30 Belarusian rubles, 15 US dollars, 15 euros, 15 Swiss francs, and 50 Turkish liras.
Are there any restrictions?
You can only activate promo codes on the same account you use for Yandex.Games. You can only use promo codes for advertising your games published on Yandex.Games. The maximum value of one promo code is ₽300,000. If your monthly bonus is higher, you'll get two promo codes. Your monthly revenue from monetization must be at least ₽5,000.
What is the maximum amount per month?
₽600,000 per month.
How is the bonus calculated?
The Bonus is calculated based on your revenue from game monetization. The bonus is rounded to the closest multiple of 5,000 rubles. For example, if your revenue for September is 132,000 rubles, then you'll get a promo code for 135,000 rubles in October. If your revenue is 248,000 rubles, you'll get a promo code for 250,000.
I have multiple games
The bonus is calculated for each game separately. The total bonus amount can't exceed ₽600,000.
Is the promo intended only for Russian YAN partners?
Partners from any country where Yandex.Direct runs can join the promo.
My game is not on Yandex.Games. Do I have time to add it before the promo ends?
You'll probably make it. It depends on the complexity of your project and developers' skills. Yandex makes every effort to simplify the process: Yandex.Games provide an intuitive API, clear documentation, and prompt support. If everything goes smoothly, it only takes a couple of days to integrate a game.
Where сan i read the full rules?
You can read the detailed rules of the program via this link.
Sun Nov 05 2023 17:47:49 GMT+0300 (Moscow Standard Time)