Enabling Floor Ad

Attention. Only Yandex Advertising Network units can be used as floor ads.

A Floor Ad is a fixed adaptive banner that takes up 100% of the width at the bottom of the page.

To enable these ads, perform the following steps:

Step 1. Create an ad unit

To create an ad unit:
  1. Open the Yandex Advertising Network interface.
  2. Go to Ads on websites → RTB blocks and click Add RTB block.
  3. At the second step of creating an RTB block, select Turbo pages for mobile and click Next.
  4. Select the Adaptive format and click Next.
  5. Turn off all recommended media formats and select 320×50. If you select a different format, such as 320×100 or 100%×90, the ad won't fit in the container.
  6. Set up a strategy and click Create. To learn more about strategy types, see the YAN Help.
  7. Copy the created unit ID and use it when enabling ads. The ID format is R‑A‑123456‑7.

Step 2. Enable and verify it

You can place the Floor Ad unit:

  1. In Yandex Webmaster, go to Turbo pages for content sites → Settings → Advertising.
  2. In the Floor Ad section, enter the unit ID in the YAN field and click Save.
  3. Check the ad display on a sample Turbo page.