The structure and content of the reports are subject to change without prior notice.

For example, a new column may be added or the name of the sheet may change.

Coverage Promotion Report

The method is available for all models.

Not yet available for Market Yandex Go sellers.

If you are using an API Key token, one of the accesses in the list is required to call the method

Starts the generation of a summary report on the coverage promotion. What kind of report is this: for banners, for push notifications.

You can find out the generation status and get a link to the finished report using a request. GET v2/reports/info/{reportId}.

Explanation of the report columns:

Sheet Общий отчет (file banners_statistics_report_consolidated)

CSV column name

JSON column name

XLSX column name

Value type

DATE

date

Дата

string

CAMPAIGN_TYPE

campaignType

Тип кампании

string

CAMPAIGN_ID

campaignId

ID кампании

integer

CAMPAIGN_NAME

campaignName

Название кампании

string

SHOWS

shows

Показы, шт.

integer

COVERAGE

coverage

Охват, чел.

integer

CLICKS

clicks

Клики, шт.

integer

CTR

ctr

CTR, %

number

SHOWS_FREQUENCY

showsFrequency

Частота показа

number

WATCHED_VIDEO_25

watchedVideo25

Просмотры 25%

number

WATCHED_VIDEO_50

watchedVideo50

Просмотры 50%

number

WATCHED_VIDEO_75

watchedVideo75

Просмотры 75%

number

WATCHED_VIDEO_100

watchedVideo100

Просмотры 100%

number

VTR_25

vtr25

VTR 25%

number

VTR_50

vtr50

VTR 50%

number

VTR_75

vtr75

VTR 75%

number

VTR_100

vtr100

VTR 100%

number

TURN_ON_VOLUME

turnOnVolume

Включения звука

integer

TURN_OFF_VOLUME

turnOffVolume

Выключения звука

integer

CART_ADDICTION

cartAddiction

Добавления в корзину, шт.

integer

ORDERED_COUNT

orderedCount

Заказанные товары, шт.

integer

CONVERSION

conversion

Конверсия в заказы, %

number

ORDERED_AMOUNT

orderedAmount

Стоимость заказанных товаров, ₽

number

CPO

cpo

СРО, ₽

number

COST

cost

Расчётные расходы, ₽

number

CPM

cpm

CPM, ₽

number

CPV

cpv

CPV, ₽

number

REAL_COST

realCost

Фактические расходы (с НДС), ₽

number

DEDUCTED_BONUSES

deductedBonuses

Списано бонусов

number

DRR

drr

Доля расчётных расходов от выручки с баннером, %

number

Sheet Таргетинг по площадкам (file banners_statistics_report_by_service_type)

CSV column name

JSON column name

XLSX column name

Value type

DATE

date

Дата

string

CAMPAIGN_TYPE

campaignType

Тип кампании

string

CAMPAIGN_ID

campaignId

ID кампании

integer

CAMPAIGN_NAME

campaignName

Название кампании

string

SERVICE_TYPE

serviceType

Площадка

string

SHOWS

shows

Показы, шт.

integer

COVERAGE

coverage

Охват, чел.

integer

CLICKS

clicks

Клики, шт.

integer

CTR

ctr

CTR, %

number

SHOWS_FREQUENCY

showsFrequency

Частота показа

number

WATCHED_VIDEO_25

watchedVideo25

Просмотры 25%

number

WATCHED_VIDEO_50

watchedVideo50

Просмотры 50%

number

WATCHED_VIDEO_75

watchedVideo75

Просмотры 75%

number

WATCHED_VIDEO_100

watchedVideo100

Просмотры 100%

number

VTR_25

vtr25

VTR 25%

number

VTR_50

vtr50

VTR 50%

number

VTR_75

vtr75

VTR 75%

number

VTR_100

vtr100

VTR 100%

number

TURN_ON_VOLUME

turnOnVolume

Включения звука

integer

TURN_OFF_VOLUME

turnOffVolume

Выключения звука

integer

CART_ADDICTION

cartAddiction

Добавления в корзину, шт.

integer

ORDERED_COUNT

orderedCount

Заказанные товары, шт.

integer

CONVERSION

conversion

Конверсия в заказы, %

number

ORDERED_AMOUNT

orderedAmount

Стоимость заказанных товаров, ₽

number

CPO

cpo

СРО, ₽

number

COST

cost

Расчётные расходы, ₽

number

CPM

cpm

CPM, ₽

number

CPV

cpv

CPV, ₽

number

DRR

drr

Доля расчётных расходов от выручки с баннером, %

number

Sheet Данные по срезам (file banners_statistics_report_by_slices)

CSV column name

JSON column name

XLSX column name

Value type

DATE

date

Дата

string

CAMPAIGN_TYPE

campaignType

Тип кампании

string

CAMPAIGN_ID

campaignId

ID кампании

integer

CAMPAIGN_NAME

campaignName

Название кампании

string

SERVICE_TYPE

serviceType

Площадка

string

CREATIVE_FORMAT

creativeFormat

Формат

string

POSITION_NUMBER

positionNumber

Номер варианта

string

CREATIVE_HASH

creativeHash

Id варианта

string

CREATIVE_URL

creativeUrl

Ссылка на креатив

string

COPYRIGHT

copyright

Копирайт

string

SHOWS

shows

Показы, шт.

integer

COVERAGE

coverage

Охват, чел.

integer

CLICKS

clicks

Клики, шт.

integer

CTR

ctr

CTR, %

number

SHOWS_FREQUENCY

showsFrequency

Частота показа

number

WATCHED_VIDEO_25

watchedVideo25

Просмотры 25%

number

WATCHED_VIDEO_50

watchedVideo50

Просмотры 50%

number

WATCHED_VIDEO_75

watchedVideo75

Просмотры 75%

number

WATCHED_VIDEO_100

watchedVideo100

Просмотры 100%

number

VTR_25

vtr25

VTR 25%

number

VTR_50

vtr50

VTR 50%

number

VTR_75

vtr75

VTR 75%

number

VTR_100

vtr100

VTR 100%

number

TURN_ON_VOLUME

turnOnVolume

Включения звука

integer

TURN_OFF_VOLUME

turnOffVolume

Выключения звука

integer

CART_ADDICTION

cartAddiction

Добавления в корзину, шт.

integer

ORDERED_COUNT

orderedCount

Заказанные товары, шт.

integer

CONVERSION

conversion

Конверсия в заказы, %

number

ORDERED_AMOUNT

orderedAmount

Стоимость заказанных товаров, ₽

number

CPO

cpo

СРО, ₽

number

COST

cost

Расчётные расходы, ₽

number

CPM

cpm

CPM, ₽

number

CPV

cpv

CPV, ₽

number

DRR

drr

Доля расчётных расходов от выручки с кампании, %

number

⚙️ Limit: 100 requests per hour

Request

POST

https://api.partner.market.yandex.ru/v2/reports/banners-statistics/generate

Query parameters

Name

Description

format

Type: string

The format of the report or document. Report format:

  • FILE — the spreadsheet file (XLSX).
  • CSV — A ZIP archive with CSV files for each report sheet.
  • JSON — A ZIP archive with JSON files for each report sheet.

Default: FILE

Enum: FILE, CSV, JSON

Body

application/json
{
  "businessId": 1,
  "dateFrom": "2025-08-22",
  "dateTo": "2025-09-22"
}

Name

Description

businessId

Type: integer

Cabinet ID. To find out, use the request GET v2/campaigns.

ℹ️ What is a cabinet and a store on the Market?

Min value: 1

dateFrom

Type: string<date>

The beginning of the period, inclusive.

Date format: YYYY-MM-DD.

Example: 2025-08-22

dateTo

Type: string<date>

End of the period, inclusive.

Date format: YYYY-MM-DD.

Example: 2025-09-22

Responses

200 OK

In response, you receive an identifier that allows you to find out the generation status and download the finished report.

Body

application/json
{
  "status": "OK",
  "result": {
    "reportId": "example",
    "estimatedGenerationTime": 0
  }
}

Type: object

All of 2 types
  • Type: object

    status

    Type: string

    The type of response. Possible values:

    • OK — There are no errors.
    • ERROR — an error occurred while processing the request.

    Enum: OK, ERROR

    The standard wrapper for server responses.

    Example
    {
      "status": "OK"
    }
    
  • Type: object

    result

    Type: object

    estimatedGenerationTime

    Type: integer

    Expected generation time in milliseconds.

    reportId

    Type: string

    The ID that will be needed to track the generation status and receive the finished report or document.

    Example: example

    The ID that will be needed to track the generation status and receive the finished report or document.

    Example
    {
      "reportId": "example",
      "estimatedGenerationTime": 0
    }
    
    Example
    {
      "result": {
        "reportId": "example",
        "estimatedGenerationTime": 0
      }
    }
    

400 Bad Request

The request contains incorrect data. More information about the error

Body

application/json
{
  "status": "OK",
  "errors": [
    {
      "code": "example",
      "message": "example"
    }
  ]
}

Type: object

All of 1 type
  • Type: object

    All of 2 types
    • Type: object

      status

      Type: string

      The type of response. Possible values:

      • OK — There are no errors.
      • ERROR — an error occurred while processing the request.

      Enum: OK, ERROR

      The standard wrapper for server responses.

      Example
      {
        "status": "OK"
      }
      
    • Type: object

      errors

      Type: object[]

      code

      Type: string

      The error code.

      Example: example

      message

      Type: string

      Description of the error.

      Example: example

      A list of errors.

      Min items: 1

      Example
      [
        {
          "code": "example",
          "message": "example"
        }
      ]
      
      Example
      {
        "errors": [
          {
            "code": "example",
            "message": "example"
          }
        ]
      }
      

    A standard wrapper for server errors.

    Example
    {
      "status": "OK",
      "errors": [
        {
          "code": "example",
          "message": "example"
        }
      ]
    }
    

401 Unauthorized

The authorization data is not specified in the request. More information about the error

Body

application/json
{
  "status": "OK",
  "errors": [
    {
      "code": "example",
      "message": "example"
    }
  ]
}

Type: object

All of 1 type
  • Type: object

    All of 2 types
    • Type: object

      status

      Type: string

      The type of response. Possible values:

      • OK — There are no errors.
      • ERROR — an error occurred while processing the request.

      Enum: OK, ERROR

      The standard wrapper for server responses.

      Example
      {
        "status": "OK"
      }
      
    • Type: object

      errors

      Type: object[]

      code

      Type: string

      The error code.

      Example: example

      message

      Type: string

      Description of the error.

      Example: example

      A list of errors.

      Min items: 1

      Example
      [
        {
          "code": "example",
          "message": "example"
        }
      ]
      
      Example
      {
        "errors": [
          {
            "code": "example",
            "message": "example"
          }
        ]
      }
      

    A standard wrapper for server errors.

    Example
    {
      "status": "OK",
      "errors": [
        {
          "code": "example",
          "message": "example"
        }
      ]
    }
    

403 Forbidden

The authorization data is incorrect or access to the resource is prohibited. More information about the error

Body

application/json
{
  "status": "OK",
  "errors": [
    {
      "code": "example",
      "message": "example"
    }
  ]
}

Type: object

All of 1 type
  • Type: object

    All of 2 types
    • Type: object

      status

      Type: string

      The type of response. Possible values:

      • OK — There are no errors.
      • ERROR — an error occurred while processing the request.

      Enum: OK, ERROR

      The standard wrapper for server responses.

      Example
      {
        "status": "OK"
      }
      
    • Type: object

      errors

      Type: object[]

      code

      Type: string

      The error code.

      Example: example

      message

      Type: string

      Description of the error.

      Example: example

      A list of errors.

      Min items: 1

      Example
      [
        {
          "code": "example",
          "message": "example"
        }
      ]
      
      Example
      {
        "errors": [
          {
            "code": "example",
            "message": "example"
          }
        ]
      }
      

    A standard wrapper for server errors.

    Example
    {
      "status": "OK",
      "errors": [
        {
          "code": "example",
          "message": "example"
        }
      ]
    }
    

420 Method Failure

The resource access limit has been exceeded. More information about the error

Body

application/json
{
  "status": "OK",
  "errors": [
    {
      "code": "example",
      "message": "example"
    }
  ]
}

Type: object

All of 1 type
  • Type: object

    All of 2 types
    • Type: object

      status

      Type: string

      The type of response. Possible values:

      • OK — There are no errors.
      • ERROR — an error occurred while processing the request.

      Enum: OK, ERROR

      The standard wrapper for server responses.

      Example
      {
        "status": "OK"
      }
      
    • Type: object

      errors

      Type: object[]

      code

      Type: string

      The error code.

      Example: example

      message

      Type: string

      Description of the error.

      Example: example

      A list of errors.

      Min items: 1

      Example
      [
        {
          "code": "example",
          "message": "example"
        }
      ]
      
      Example
      {
        "errors": [
          {
            "code": "example",
            "message": "example"
          }
        ]
      }
      

    A standard wrapper for server errors.

    Example
    {
      "status": "OK",
      "errors": [
        {
          "code": "example",
          "message": "example"
        }
      ]
    }
    

500 Internal Server Error

Internal error of Yandex. Market. More information about the error

Body

application/json
{
  "status": "OK",
  "errors": [
    {
      "code": "example",
      "message": "example"
    }
  ]
}

Type: object

All of 1 type
  • Type: object

    All of 2 types
    • Type: object

      status

      Type: string

      The type of response. Possible values:

      • OK — There are no errors.
      • ERROR — an error occurred while processing the request.

      Enum: OK, ERROR

      The standard wrapper for server responses.

      Example
      {
        "status": "OK"
      }
      
    • Type: object

      errors

      Type: object[]

      code

      Type: string

      The error code.

      Example: example

      message

      Type: string

      Description of the error.

      Example: example

      A list of errors.

      Min items: 1

      Example
      [
        {
          "code": "example",
          "message": "example"
        }
      ]
      
      Example
      {
        "errors": [
          {
            "code": "example",
            "message": "example"
          }
        ]
      }
      

    A standard wrapper for server errors.

    Example
    {
      "status": "OK",
      "errors": [
        {
          "code": "example",
          "message": "example"
        }
      ]
    }
    

No longer supported, please use an alternative and newer version.