---
metadata:
  - name: generator
    content: Diplodoc Platform v5.52.0
alternate:
  - https://yandex.com/dev/games/doc/en/console/promo-event.md
  - https://yandex.com/dev/games/doc/hi/console/promo-event.md
  - https://yandex.com/dev/games/doc/ko/console/promo-event.md
  - https://yandex.com/dev/games/doc/ru/console/promo-event.md
  - https://yandex.com/dev/games/doc/tr/console/promo-event.md
  - https://yandex.com/dev/games/doc/vi/console/promo-event.md
  - https://yandex.com/dev/games/doc/zh/console/promo-event.md
  - href: en/console/promo-event.md
    type: text/markdown
    title: Markdown version
  - href: ../llms.txt
    type: text/markdown
    title: llms.txt
---
> **Documentation Index:** Fetch the complete configuration index at https://yandex.com/dev/games/doc/en/llms.txt

# Design rules

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When creating a promo, make sure it meets the requirements for the name, description, and event banner.

## Name {#name}

The name should be unique and distinctive. It should accurately reflect the nature of the promo, be relevant to your game, and contain no calls to action.

The maximum name length is 46 characters, including punctuation marks.

#|
|| **Correct** | **Incorrect** ||
||
- Autumn pumpkin season in Gameland
- Star tournament and discounts in Gameland
- Chests for winning the Gameland tournament
|
- Participate in the autumn promo!!!!!
- Play the super promo!!!!!!!
- Play and win prizes!
||
|#

## Description {#description}

The description should be clear, accurate, and grammatically correct. It should reflect the essence of the event, set out the terms of completion, and provide all information about bonuses. The event should be accessible to all players, including beginners.

The maximum length of the description is 250 characters, including punctuation marks.

#|
|| **Correct** | **Incorrect** ||
||
- Until January 10, get double rewards for completing missions in any locations and levels.
- 50% off a unique hero collection for the "Forest" location to celebrate the game's 5th anniversary!
- 3 winners of the New Year's race will receive a "Boss" card. Get in on the action before December 31!
|
- We are doubling the bonuses!!!!! Hurry up!!!!
- Unreal anniversary discounts on characters!
- Here comes the New Year's racing event! Become the fastest and earn the boss status! (available for players level 10+)
||
|#

## Cover {#banner}

This is a banner for the **Discounts and promotions** section. It serves to attract users' attention to your event. Visualize the essence of your promo and create a unique image that fits your game and the event's theme.

You can't use the same cover for all occasions. For example, you will need to design two different images for New Year's and Halloween.

Follow the basic rules for displaying text on the cover: avoid small fonts and don't cram too much text onto the image.

The banner should be in PNG format and 928 x 540 pixels in size.

#|
|| **Correct** | **Incorrect** ||
||

![](../_images/promo/good-banner.svg)

|

![](../_images/promo/bad-banner.svg)

||
|#

## Examples {#example}

#|
|| **Correct** | **Incorrect** ||
||

![](../_images/promo/good-event.svg)

|

![](../_images/promo/bad-event.svg)

||
||
- Unique event name.
- Vivid and themed banner.
- Clearly stated promo conditions.
|
- Event name is not unique.
- Bland banner.
- Vague promo conditions.
||
|#