NegativeKeywordSharedSets. Yandex Direct API. Version 5

Contents

How to get started with the API: Tutorial

API version 5. History

API version 5. Developer's guide

API version 5. Reference

API version 5. Statistics

API version 5. Examples

Migration guide

Upgrading to a unified performance campaign

API version 5. Reference

AdExtensions: Operations with ad extensions

AdGroups: Operations with ad groups

AdImages: Operations with images

Ads: Operations with ads

AdVideos: Operations with videos

AgencyClients: managing agency clients

AudienceTargets: managing audience targets

Bids: managing bids

Businesses: getting business profiles

BidModifiers: managing bid adjustments

Campaigns: managing campaigns

Changes: checking for changes

Clients: managing advertiser parameters and user settings

Creatives: getting creatives

Dictionaries: getting reference lists

DynamicFeedAdTargets: managing dynamic feed ad targets

DynamicTextAdTargets: managing dynamic text ad targets

Feeds: Operations with feeds

KeywordBids: managing bids

Keywords: managing keywords and autotargetings

KeywordsResearch: preprocessing of keywords

Leads: receiving form data from Turbo pages

NegativeKeywordSharedSets: managing sets of negative keywords

RetargetingLists: managing retargeting lists

Sitelinks: Operations with sitelinks

SmartAdTargets: managing smart banner targeting filters

Strategies: operations with portfolio strategies

TurboPages: getting parameters of Turbo pages

VCards: Operations with vCards

Errors and warnings

Reference information

NegativeKeywordSharedSets: managing sets of negative keywords

How to get started with the API: Tutorial

Lesson 1. What is Yandex Direct API

Lesson 2. API access: how to register an app in Yandex OAuth

Lesson 3. API access: how to submit a request

Lesson 4. How to get an OAuth token

Lesson 5. How to enable Sandbox

Lesson 6. How to make an API request

Lesson 7. How to get data via the API

Lesson 8. How to make changes via the API

Lesson 9. How to get to real work

Lesson 10. How to efficiently use the API: restrictions and recommendations

API version 5. History

API version 5. Developer's guide

Overview of the Yandex Direct API version 5

Start developing your application

Display strategies

Campaign parameters

Set of sitelinks (SitelinksSet)

Image (AdImage)

Video (AdVideo)

Creative (Creative)

Extension (AdExtension)

Turbo page (TurboPage)

Bid and priority (KeywordBid)

Adjustments (BidModifier)

Portfolio strategy (Strategy)

Audience targets (AudienceTarget)

Retargeting list (RetargetingList)

Filter — targeting criteria for smart banners (SmartAdTarget)

Dynamic feed ad target (DynamicFeedAdTarget)

Ad target for dynamic ads (DynamicTextAdTarget — Webpage)

Access and authorization

App registration

Roles and access of Yandex Direct users

Interaction format

Restrictions, points

General method properties in the API version 5

Operations on object arrays

Editing separate parameters

null (nil) value

Practical usage

Running an advertising campaign

Negative keywords

Tracking changes

Statistics and analysis

Display campaigns

Managing the Sandbox

API version 5. Reference

AdExtensions: Operations with ad extensions