About this reference guide
“Text & Image”, “Dynamic ads”, and “Smart banners” campaigns will soon be upgraded to unified performance campaigns. Learn more.
This reference describes the services of the Yandex Direct API version 5. The document is intended for developers who are creating applications for managing contextual advertising in Yandex Direct.
The API services and methods are listed below:
Campaigns | Groups of ads | Ads | Keywords and autotargetings |
---|---|---|---|
Service: Campaigns Methods: | Service: AdGroups Methods: | Service: Ads Methods: | Service: Keywords Methods: |
Bids | Bid adjustments | Sets of negative keywords | Preprocessing keywords |
Service: Bids Methods: Service: KeywordBids Methods: | Service: BidModifiers Methods: | Service: NegativeKeywordSharedSets Methods: | Service: KeywordsResearch Methods: |
Businesses | vCards | Images | Creatives |
Service: Businesses Method: get | Service: VCards Methods: | Service: AdImages Methods: | Service: Creatives Methods: |
Video | Turbo pages | Data from forms on Turbo pages | Sitelinks |
Service: AdVideos Methods: | Service: TurboPages Method: get | Service: Leads Method: get | Service: Sitelinks Methods: |
Extensions | Dynamic feed ad targets | Audience targets | Retargeting lists |
Service: AdExtensions Methods: | Service: DynamicFeedAdTargets Methods: | Service: AudienceTargets Methods: | Service: RetargetingLists Methods: |
Smart banner targets | Dynamic text ad targets | Clients | Feeds |
Service: SmartAdTargets Methods: | Service: DynamicTextAdTargets Methods: | Service: Clients Methods: Service: AgencyClients Methods: | Service: Feeds Methods: |
Reference lists | The changes | ||
Service: Dictionaries Method: get | Service: Changes Methods: |
Campaigns | Groups of ads | Ads | Keywords and autotargetings |
---|---|---|---|
Service: Campaigns Methods: | Service: AdGroups Methods: | Service: Ads Methods: | Service: Keywords Methods: |
Bids | Bid adjustments | Sets of negative keywords | Preprocessing keywords |
Service: Bids Methods: Service: KeywordBids Methods: | Service: BidModifiers Methods: | Service: NegativeKeywordSharedSets Methods: | Service: KeywordsResearch Methods: |
Businesses | vCards | Images | Creatives |
Service: Businesses Method: get | Service: VCards Methods: | Service: AdImages Methods: | Service: Creatives Methods: |
Video | Turbo pages | Data from forms on Turbo pages | Sitelinks |
Service: AdVideos Methods: | Service: TurboPages Method: get | Service: Leads Method: get | Service: Sitelinks Methods: |
Extensions | Dynamic feed ad targets | Audience targets | Retargeting lists |
Service: AdExtensions Methods: | Service: DynamicFeedAdTargets Methods: | Service: AudienceTargets Methods: | Service: RetargetingLists Methods: |
Smart banner targets | Dynamic text ad targets | Clients | Feeds |
Service: SmartAdTargets Methods: | Service: DynamicTextAdTargets Methods: | Service: Clients Methods: Service: AgencyClients Methods: | Service: Feeds Methods: |
Reference lists | The changes | ||
Service: Dictionaries Method: get | Service: Changes Methods: |
Methods for managing shared accounts, for getting budget forecasts and keyword selections, and for performing financial transactions are all available in version 4 (Live 4) of the API. See the Methods section in the documentation for the API version 4 (Live 4).