How to manage smart banners
Smart banners are interactive banners with dynamic content. They are automatically generated from a feed, which is a file with product offers. Smart banners can be targeted at users who viewed products on your site or got engaged with similar products. For more information, see Smart banners in the Help for Yandex Direct.
For information about working with this type of campaign, see the section Campaign type.
For information about available display strategies, see the section Display strategies.
For information about other campaign parameters, see the section Campaign parameters.
Add ads to the group:
- Design creatives in Ad Builder in the Yandex Direct web interface. See Creative Ad Builder for smart banners in the Help for Yandex Direct.