GetSummaryStat

Returns statistics for the specified campaigns for each day of the specified period.

Alert

Disabled method. Use version 5 of the API.

For information about the compatibility of methods between versions 4 and 5, see the Migration guide.

The GetSummaryStat (Live) version also exists for this method.

Restrictions

Up to 100 method calls per day for a single campaign.

The number of requested campaigns multiplied by the number of days in the selected period must not exceed 1000.

Statistics are available for the three years prior to the current month. For example: on September 15, 2016, you can get data starting from September 1, 2013.

Input data

The input data structure in JSON is shown below.

{
   "method": "GetSummaryStat",
   "param": {
      /* GetSummaryStatRequest */
      "CampaignIDS": [
         (int)
         ...
      ],
      "StartDate": (date),
      "EndDate": (date)
   }
}

Parameters are described below.

Parameter

Description

Required

GetSummaryStatRequest object

CampaignIDS

Array containing campaign IDs.

Alert

The number of campaigns multiplied by the number of days in the report period must not exceed 1000.

Yes

StartDate

The start date of the report period that statistics are being returned for (YYYY-MM-DD).

Yes

EndDate

The end date of the report period that statistics are being returned for (YYYY-MM-DD).

Yes

Output data

The method returns an array of StatItem objects. Each object contains statistics for a single campaign for a single date in the selected period.

Alert

If the requested campaign did not have any impressions for the entire period, information about the campaign is not output in the response.

Part of the returned parameters are based on Yandex Metrica data (see the Help section Yandex Metrica: advertising campaign efficiency evaluationYandex Metrica: advertising campaign efficiency evaluation).

{
   "data": [
      {  /* StatItem */
         "CampaignID": (int),
         "StatDate": (date),
         "SumSearch": (float),
         "SumContext": (float),
         "ShowsSearch": (int),
         "ShowsContext": (int),
         "ClicksSearch": (int),
         "ClicksContext": (int),
         "SessionDepthSearch": (float),
         "SessionDepthContext": (float),
         "GoalConversionSearch": (float),
         "GoalConversionContext": (float),
         "GoalCostSearch": (float),
         "GoalCostContext": (float)
      }
      ...
   ]
}

Parameters are described below.

Parameter

Description

StatItem object

CampaignID

The campaign ID.

StatDate

The data statistics are provided for.

SumSearch

Cost of clicks in the search.

SumContext

Cost of clicks in the Yandex Advertising Network.

ShowsSearch

Number of impressions in the search.

ShowsContext

Number of impressions in the Yandex Advertising Network.

ClicksSearch

Number of clicks in the search.

ClicksContext

Number of clicks in the Yandex Advertising Network.

SessionDepthSearch

Session depth for a site when clicking through from the search.

Taken from Yandex Metrica data, and only if the CPAOptimizer automatic strategy is used on the search.

SessionDepthContext

Session depth for a site when clicking through from the Yandex Advertising Network.

Taken from Yandex Metrica data, but only if the CPAOptimizer automatic strategy is used in the Yandex Advertising Network.

GoalConversionSearch

The percentage of goal visits as part of the total number of visits when transferring from Search.

Taken from Yandex Metrica data, and only if the CPAOptimizer automatic strategy is used on the search.

GoalConversionContext

The percentage of goal visits as part of the total number of visits when transferring from the Yandex Advertising Network.

Taken from Yandex Metrica data, but only if the CPAOptimizer automatic strategy is used in the Yandex Advertising Network.

GoalCostSearch

Cost of achieving a Yandex Metrica goalgoal for click-throughs from the search.

Taken from Yandex Metrica data, and only if the CPAOptimizer automatic strategy is used on the search.

GoalCostContext

Cost of achieving a Yandex Metrica goalgoal for click-throughs from the Yandex Advertising Network.

Taken from Yandex Metrica data, but only if the CPAOptimizer automatic strategy is used in the Yandex Advertising Network.

Examples of input data

Python

{
   'CampaignIDS': [238456],
   'StartDate': '2011-05-14',
   'EndDate': '2011-05-19'
}

PHP

array(
   'CampaignIDS' => array(238456),
   'StartDate' => '2011-05-14',
   'EndDate' ='2011-05-19'
)

Perl

{
   'CampaignIDS' => [238456],
   'StartDate' => '2011-05-14',
   'EndDate' ='2011-05-19'
}