AdGroup

The AdGroup object contains a set of ads and shared conditions for displaying these ads.

Ad groups are a tool for testing different variations of ads and automatically determining which one of them is the most attractive for the audience.

Ad group parameters

A group has an ID (AdGroupID) and a name (AdGroupName). The GetBanners (Live) method returns these parameters in results.

The parameters Geo, Phrases, and MinusKeywords, as well as tags and retargeting settings, are all parameters of the entire ad group, not of a separate ad.

Restrictions

  • No more than 1000 ad groups per campaign.
  • Maximum of 50 ads per ad group.
  • No more than 200 keywords per group.
Previous
Campaign
Next
Banner