Beyond Russia’s bordersThe first step outside Russia was into Ukraine. The company opened a representative office in Odessa and began to develop services for the Ukrainian audience, launching yandex.ua in the same year. | Yandex Advertising NetworkThe Yandex Advertising Network began to work, unifying sites that displayed Yandex.Direct advertisements. Ad revenues were divided — half to Yandex, half to the ad platform. |
ServicesThe year saw three new services launched: Yandex.Afisha, Yandex.Feeds and Yandex.Dictionaries. | MeanwhileThe number of internet users in Russia approached 21 million, while the monthly audience exceeded 16 million. Just over half of users (51%) had internet at home. Each day about 3 million people went onto Yandex. |