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Getting Started with Yandex.Direct

In this course you will see how to place ads. In addition to the step-by-step description of the interface, you will learn other useful basics, such as what is contextual advertising and where is it served, how you can forecast an approximate budget for your ad campaign, how to select keywords, and how to configure settings effectively.

Lesson 1. Yandex.Direct: contextual advertising
Lesson 2. How to select keywords
Lesson 3. How to make a budget forecast

Lesson 4. How to create an account in Yandex.Direct
Lesson 5. How to create an ad campaign
Lesson 6. How to create ad groups

Lesson 7. How to pass moderation
Lesson 8. How to pay for and launch an advertising campaign
Hainan Airlines
Our Yandex.Direct ads don't just bring us clicks but also attract a large number of actual customers.
Skyscanner
Yandex.Direct is by far our most effective advertising tool.
Wargaming
In just one week, Yandex.Direct brought tens of thousands of new gamers to us.
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Skyscanner
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